Slashdot Mirror

← Back to Stories (view on slashdot.org)

Tesla Motors To Suspend Roadster Production

Posted by Soulskill on from the vacation-time dept.

Wyatt Earp writes with news that a recent SEC filing from Tesla Motors revealed the company plans to stop production on its electric Roadster (and the Roadster Sport as well) in 2011. This will leave the automaker without any cars to sell until the launch of its Model S sedan (financed in part by $465 million in DoE loans) in 2012. Tesla plans to resume production of Roadster models "at least a year" after the Model S arrives. From Wired's Autopia blog: "'As a result, we anticipate that we may generate limited, if any, revenue from selling electric vehicles after 2011 until the launch of the planned model S,' the company says in the SEC filing. That may not be a problem if S production starts on plan and goes off without a hitch, but if Tesla hits any snags, things could get ugly fast — a point it concedes in the filing. 'The launch of the Model S could be delayed for a number of reasons and any such delays may be significant and would extend the period in which we would generate limited, if any, revenues from sales of our electric vehicles.'"

1 of 401 comments (clear)

  1. Killing yourself with good intentions by BadAnalogyGuy · · Score: 5, Interesting

    When Subaru came out with their 2010 Legacy model they brought out the big guns and re-engineered the body design completely. Subaru redesigns the Legacy on a five year timeline and instead of building on the tried and true Legacy platform, they designed the new Legacy around the WRX STi platform. The result is a car with a great engine, large interior, and aggressive styling.

    The other result is terrible sales.

    No one likes the new exterior. It resembles Honda's generic styling more than Subaru's conspicuously different styling. No one buys a Legacy because they want to drive an Accord.

    You can't build a city by burning it to the ground. You need at the very least a Granary and a Marketplace so that you can grow your population while making income. This allows you to finance all the other fun stuff you want to do like developing war trolls or building sorcerer's guilds. Without the basic income stream, you're just going to get screwed when some bear rushes in and eats all your citizens because you don't have even a single halberdier around to guard the town.

    This is a bad idea that will put Tesla out of business soon. I feel almost bad for all the people who prepaid.