Spam Hits Google Buzz Already
ChiefMonkeyGrinder writes "Despite only being launched this week, spammers are already targeting Google Buzz, the search engine's social network." If my buzz box is any indicator, the spammers are pretty much the only people actually using Buzz, and until Facebook can integrate, I wonder if that will change. The Times also has a followup on Google's Apologies following various privacy bumbles throughout the launch of Buzz.
What makes Facebook so good is that it's all tied to people - even the fake accounts need to seem to be people.
When you enable social networking for everyone who thought they were signing up for a mailbox, you're naturally going to cause a mess. Social networking is about the walled garden, and the security it gives you in terms of who you're talking to.
The underlying problem is one of anonymity and the Internet, and finding a way to verify identity without a walled garden. If Google is looking at innovating, they need to find a compelling way to bridge the anonymity gap.
You already don't have to go there ever again. I've never been there and I'm still alive.
While it's still very early into Buzz's life cycle, initial indications show that Google has a hit on its hands.
My astroturfing meter is pegged.
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