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Freescale's Cheap Chip Could Mean Sub-$99 E-Readers

Posted by timothy on from the readership-growth dept.

eldavojohn writes "Last week, Freescale Semiconductor announced their i.MX508 chip and a few days ago released a rather bland and boring announcement that it's available. But there was at least one interesting line from that press release, 'The i.MX508 applications processor is expected to be priced at less than $10 (USD) in quantities greater than 250K units.' Yes, less than ten dollars. This sparked a wave of articles detailing how this new chip will allow the sub-$99 e-reader to emerge and according to market research, consumers are thirsty for something much more affordable than the Kindle."

2 of 158 comments (clear)

  1. Re:it doesn't matter. the iPad is coming by mdwh2 · · Score: 1, Flamebait

    Ah yes, I wondered how long it would be before someone brings up the Ipad. Let's see - it's an article about getting an e-reader for under $99. What boxes does the Ipad tick for us?

    * Will be cheaper than existing e-readers? [n]
    * Will be an e-reader? [n]

    Hmm, not doing too well there are we.

    Just like every digital music player is referred to as an "iPod" because Apple has 80%-90% of the market.

    That's the only market they lead. Will the Ipad be another Ipod? Or will it be another Apple TV/Air/Mac/Iphone?

  2. Cheap reader by physburn · · Score: 0, Flamebait
    Cheap readers means that internet book reading is coming to the internet, this is going change the book industry completely. I've blogged about some the changes that might happen.

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