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On Social Networks, You Are Who You Know

santosh maharshi writes "On social networks like Facebook, even if you have kept your profile very private, people can just look at your friends list and infer lots of vital information about you. Most of the social networks like Facebook and LinkedIn allow people to see your picture and your friends list as part of the open access for visitors (the article says that only 5% of Facebook users have bothered to hide their friends list). In a study titled You Are Who You Know: Inferring User Profiles in Online Social Networks (PDF), conducted by Alan Mislove of Northeastern University and his colleagues at the Max Planck Institute for Software Systems, an algorithm was tested that can accurately infer the personal attributes of Facebook users simply by looking at their friend lists. 'At Rice [University], the algorithm accurately predicted the correct dormitory, graduation year, and area of study for the many of the students. In fact, among these undergraduates, researchers found that “with as little as 20 percent of the users providing attributes we can often infer the attributes for the remaining users with over 80 percent accuracy."'"

5 of 171 comments (clear)

  1. Re:You have friends by WinterSolstice · · Score: 4, Insightful

    Guess I'm nobody, since I have no facebook account LOL

    But yeah, people shouldn't be surprised that publicly documenting every facet of your life results in less privacy, for you, and for everyone you know.

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  2. Re:You have friends by Rhaban · · Score: 4, Funny

    Guess I'm nobody, since I have no facebook account LOL

    You are nobody, not because you don't have a facebook account but because you just ended a sentence with an all-caps 'lol'.

  3. Kick it up a notch: spokeo.com by jackpot777 · · Score: 4, Informative

    If you want to see just how much of 'you' (and anyone else in the US) there is out there for all to see, go to Spokeo and type in your name. It got my marital status wrong and had a few gaps regarding interests. But my address was on the button and it provided the view of my house from Google StreetView. Just in case I win the lottery and someone wants to kidnap me...

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  4. What happens in Vegas, stays on facebook by shambler.com · · Score: 5, Funny

    What happens in Vegas, stays on facebook

  5. Re:i'm not on facebook by Hatta · · Score: 4, Interesting

    Henry David Thoreau said it best 150 years ago:

    Just so hollow and ineffectual, for the most part, is our ordinary conversation. Surface meets surface. When our life ceases to be inward and private, conversation degenerates into mere gossip. We rarely meet a man who can tell us any news which he has not read in a newspaper, or been told by his neighbor; and, for the most part, the only difference between us and our fellow is that he has seen the newspaper, or been out to tea, and we have not. In proportion as our inward life fails, we go more constantly and desperately to the post-office. You may depend on it, that the poor fellow who walks away with the greatest number of letters, proud of his extensive correspondence, has not heard from himself this long while.

    Life Without Principle, 1863

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