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Google Backpedals On Turn-By-Turn GPS For iPhone

Smurf writes "Last October Google's Vic Gundotra announced that Google would bring turn-by-turn GPS navigation to the iPhone: 'However, Google is working with Apple on bringing it to the iPhone, and it's not ruling out licensing the software to makers of portable navigation devices used in cars throughout the world, said Gundotra, vice president of engineering at Google for mobile and developers.' Nevertheless, after such plans were confirmed during a press conference in London yesterday, today the 'Don't be Evil' company backpedaled on them: '"We did not say we would bring it to iPhone, we said to date we've had it on Android and that in the future it may come to other platforms, but did not confirm this will be coming to iPhone at all," a Google spokesperson told PCWorld.'"

8 of 145 comments (clear)

  1. Why would they? by Threni · · Score: 5, Insightful

    Apple is suing Googles allies, and is a rival to the Android platform. Why would Google want to help them by giving people a reason to stay locked into the iPhone when they can just get an Android phone instead? What does Google gain from people using its free apps on other platforms?

    1. Re:Why would they? by rinoid · · Score: 3, Insightful

      "google are fighting back"

      Against what for fracks sake?!

    2. Re:Why would they? by GlassHeart · · Score: 4, Insightful

      What does Google gain from people using its free apps on other platforms?

      Wait, so when Apple attempted to lock you in by banning Flash, did you also ask the same question?

      I'm not saying Google is evil or anything like that. I'm saying that if we're only supposed to consider Google's self interest, then don't complain if Apple or Microsoft or Oracle looks out for itself.

  2. Doesn't that get old? by Anonymous Coward · · Score: 5, Insightful

    Don't be evil company did this. Don't be evil company did that.

    It's like you are trying to force a contrast between Google and not-evil. Sorry if they're not the knight in shining armor from the land of dreams, but they're still a long way ahead of the competition.

  3. Houston, we have a problem by h00manist · · Score: 3, Insightful

    As much as I like Google for all it's well-built, low-annoyance stuff, I have to admit there is just a fundamental, structural problem with companies - they need lots of income to keep going. I myself run, opened and closed a few... All planetary data being owned by a company is going to be a problem. But it's our own fault for directing all our attention, energy, and monies to companies, instead of community owned projects. For example there is Open Street Map there to prove that we can build stuff we own all by ourselves, no companies involved, thank you very much. Where we get salaries or monies to pay for bills and expenses is a problem, but problems always have many solutions. Open source civil engineering perhaps...

    --
    Build your own energy sources from scratch. http://otherpower.com/
    1. Re:Houston, we have a problem by ortholattice · · Score: 4, Insightful

      I hadn't visited OpenStreetMaps in several years (it was an interesting project, but a little crude and sparse back then), so out of curiosity (prompted by your post) I went there to see how it has progressed. I am impressed! I don't know about how it fares overall, but someone has put an awful of work into Lexington, MA where I live. What most impressed me the most is that it includes the walking trails in the conservation land areas, which Google does not. Compare Whipple Hill on OpenStreetMap with Whipple Hill on Google Maps. (The hyperlinks are much shorter too...) So, finally I don't have to guess when I encounter partially overgrown trails on my frequents walks through them. This project needs to be more widely publicized. I had no idea how much it has improved.

  4. Could you understand the evil part? by Ilgaz · · Score: 5, Insightful

    "Don't be evil company did this. Don't be evil company did that."

    I am one of the crazy people on Slashdot to question Google's "don't be evil" motto ending up -1 several times along with tinfoil hat jokes but I really fail to understand what kind of "evil" to reject sparing time and huge amount of money for a possibly rejected application.

    Google really did good for mobile this time, at least some people from Apple will figure some companies doesn't like to be treated like a potential virus author and porn distributor.

  5. Re:Apple's been begging for treatment like this by node+3 · · Score: 3, Insightful

    Google created "Android", which is a mobile OS.

    No, it was created by Android, Inc., which Google later bought. If you're going to be pedantic about it...

    Android is not like iPhone OS in very many ways. It's a competitor sure, but tit for tat is petty childish stuff. Wanting to make their own system because they think they can do better is hardly a sin.

    No, they aren't doing it because they think they can do better. They're doing it because they want to get their ads on the increasingly lucrative smartphone market.

    Saying they deserve punishment for it is, frankly, wrong. Apple approved, then unapproved Google's app because they wanted to make their own (I forget which app it was, exactly, I recall it being a big deal though).

    First off, Apple didn't approve, then unapprove, Google Voice. And no, Apple did not make their own Google Voice app (or Apple Voice app, or anything like that). They didn't approve it because it was designed to replace the core phone functionality of the iPhone, which is very consistent with Apple's previous actions.

    But all that aside, it's extremely ironic that you say Apple shouldn't retaliate against Google for Android, but that Google should retaliate against Apple for not approving Google Voice.

    Rather than compete in their own marketplace, they decided to stifle the competition so their app would be the only option. That is just plain evil.

    Name one such app that Apple has in the App Store that they refuse competing apps for. The only thing they do that is even similar to what you are saying is they don't approve apps that replace certain fundamental functions of the iPhone. This isn't due to competition, but due to wanting to ensure a specific, consistent user experience that has a certain level (to Apple, at least) of quality. You may not agree with their decision to do things like this, but it's worked well for them, and it's absolutely absurd to call it "evil".

    So it sounds like Google has simply said "Fine, if you don't want to work with us, why should we work with you?" What it means is now pretty much everything but the iPhone will have the best free turn-by-turn navigation system on the planet. Way to go Apple!

    Yawn. If the single biggest knock against Apple is that they don't have Google's GPS Nav app, Apple is still coming out ahead in the game.

    Even with all that, Google didn't say they *won't* release their app for the iPhone, and from a business standpoint, it would be counterproductive for them to specifically *not* create one. The reason is that they will be deliberately missing out on revenue. No one (in any statistically relevant number) is going to buy an Android phone over an iPhone solely due to the lack or presence of Google's GPS Nav app. So Google may be able to get a few more ads on a few more Android phones, while simultaneously giving up on a *load* of ads on tons of iPhones.