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Paper Manufacturer Launches "Print More" Campaign
innocent_white_lamb writes "Domtar, a major North American paper manufacturer, has launched an advertising campaign to encourage people to print more documents on paper. Domtar CEO John Williams opposes campaigns by other companies asking employees to be responsible with what they print. 'Young people really are not printers. When was the last time your children demanded a printer?' Mr. Williams said ... 'We've got to do some work about having them believe and feel that printing isn't a sort of environmental negative.' The industry expects that, absent this campaign, paper demand will decrease by 4% annually. Williams's comments did not go down well in some environmental circles."
...environmentalists are just too stupid to recognize that paper is a carbon dioxide SINK
Redo.
Read this analysis of the lifecycle carbon cost of paper by a paper company. The bottom line is is an estimated cost of 1.81 tons CO2-equivalent impact per ton of paper (see paper for details).
Paper appears to be the opposite of a carbon sink.
Why do environmental groups get upset by paper? Paper is a very renewable resource. Trees get cut down, and grow back. When I'm done with it, it rots (I happen to compost mine). With this computer I'm typing on, rare metals had to be mined to make it, and when I'm done with it, it sits around for at least a few thousand years (or more?). I have no problem with paper.
Chiefly, it's the chemicals used in processing pulp and the resulting pollution. Ever live near a paper mill? Even after the reforms thirty years ago, it's still a pretty nasty business. Secondarily, a fairly large amount of energy is involved in the harvesting, chipping, and transport of wood chips to the mills. (The mills themselves are actually very energy-efficient, deriving a significant amount of their power from burning the waste wood products, which is basically carbon-neutral.) Then there's the energy involved in transporting the paper products and toxic compounds in a lot of the inks used, as well as the highly toxic solvents used in cleaning and maintaining large-scale printing presses -- for which reason brownfield sites formerly used for printing are quite cheap, if you can afford the necessary cleanup and remediation, anyway.
As with anything else, it is best not to be wasteful and to remember that, for practically any consumer good, a considerable amount of energy was consumed to bring it to you, along with (most likely) a non-trivial amount of pollution. Use more is almost always bad advice.
That said, your point about the manufacture (and disposal) of electronic hardware is spot-on. The paper industry is squeaky clean by comparison.
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