Microsoft Tips the Scale In Favor of HTML 5

aabelro writes "Dean Hachamovitch, General Manager for Internet Explorer at Microsoft, has announced that IE9 will use only the H.264 standard to play HTML 5 video. Microsoft seems to have become very committed to HTML 5, while Flash loses even more ground. The announcement came the same day Steve Jobs detailed why Apple does not accept Flash on iPhone and iPad."

Comments

wow

[Anonymous Coward]

for once microsoft do something that makes sense. Though it would be nice to have support for an open video standard...

Re:wow

[delinear]

for once microsoft do something that makes sense. Though it would be nice to have support for an open video standard...

Or, to look at it another way, Microsoft stay true to form and support proprietary standards which put open source competition at a disadvantage...

Re:wow

[cowscows]

Performance aside, why would anyone want there to be a dominate web platform that's controlled by a single company, unless you happen to work for that single company?

Flash has basically been, for the past 5+ years at least, the Windows of interactive/animated/etc. web content. It's a platform that was in the right place at the right time, and was just barely good enough to become a major standard. All this despite the fact that everyone is constantly complaining about how much it sucks, and nobody likes it. And there's not much anybody can do to truly fix it, except for Adobe, and it's taken them years to get it to work decently on any mobile device.

Seriously, does anybody besides Adobe want Flash to become the dominate platform for anything other than little browser games? Sure, Apple and MS are fighting against it for self-interested reasons, but those reasons seem to align rather nicely with what is good for the internet as a whole, which is to have as much be open standards as is possible.

Re:wow

[ink]

All this despite the fact that everyone is constantly complaining about how much it sucks, and nobody likes it.

That's not entirely true. Graphic designers generally LOVE Flash because of the Flash builder, Illustrator, Photoshop and the rest of Adobe's creative suite. There aren't any tools that I know of that put that kind of artistic power in hands of non-techies. CS5 does target HTML5, but it does so by using the canvas tag and a lot of JavaScript -- not by outputting "native" HTML5.

This is also what puzzled me about Jobs' claims yesterday that the iAds were all done only in HTML5. I know many advertising content creators; not many could pound out raw HTML5 that would be as impressive as the demos for iPhone OS4's ads.

In order to kill Flash, someone will need to come out with a vector-timeline-tweening GUI builder that doesn't require the developer to touch JavaScript. Perhaps Adobe will do this with Dreamweaver, or maybe Apple will release an "XCode for artists" at some point. Until then, however, don't expect Flash to disappear.

Re:wow

[fuzzyfuzzyfungus]

I suspect a different motivation: Silverlight.

Using Flash as a video player is, by a fair margin, the most trivially replaced function that isn't addressed by pre-HTML5 web standards(stupid shit like Flash based menus and random site chrome is, of course, even easier to replace; because it could have been done in standard HTML+javascript ages ago; but that is largely a lost cause). However, that (quite simple) function is also a huge driver of Flash installation. Basically, if you want to watch video on the web, you need to install Flash. Once you have flash, you bolster Adobe's install base stats, serve as a target for much more sophisticated Flash-based applications, and bolster Adobe's efforts(through AIR) and similar to have a quasi-unified webapp/desktop-app runtime based on Flash and their various content creation tools.

Microsoft has its own, competing quasi-unifed webapp/desktop-app runtime, based on .net, winforms, and the like. Unlike AIR, it much more closely ties the user to Microsoft, and Microsoft platforms and technologies. Therefore, they want to destroy AIR and Flash.

By indicating support for HTML5, which will support the relatively trivial video use cases(youtube style stuff, without Serious DRM mandated by paranoid content providers), they substantially reduce the motivation of users to download Flash and corporate IT departments to install and support it. Since Silverlight comes by default in newer MS OSes, they get increased marketshare vs. Flash/AIR.

Since HTML5 makes possible advanced web applications, but still lags in easy tools vs. Flash or Silverlight(which won't stop Google and their ilk; but will stop Joe Flash Monkey, or Bob corporate intranet developer), HTML5 can be safely supported without destroying Silverlight.

That is my theory. Yeah, h.246 as the html5 video codec of choice puts mozilla in a tough spot; but it isn't as though there won't be some workaround(patent violating 3rd party builds, plugin that exposes system codecs, whatever.) in short order. It isn't good; but it isn't a huge threat. I'd say that this is about kicking Adobe while Apple is already holding them down...

Re:wow

[Anonymous Coward]

I don't think "you can look at the source but you need to pay us to use it" is any kind of open-source license since it restricts end-use even though it doesn't hinder distribution. OSI licenses typically include "you grant a worldwide royalty-free non-exclusive license" clause for that reason.

If you meant an open standard with open documentation, and open working group, you shouldn't do us a disservice and confuse the two. They can openly write as many patents, licence fees and international trade restrictions as they want, they do that to avoid members backstabbing each other through selective communication, and to stand together to strengthen the patent position.

It's a Trap!

[amiga3D]

I can't help myself. I had to do it.

Re:It's a Trap!

[camperdave]

It's a Trap!

Yes! It's step one in Microsoft's basic business plan:

1. Embrace
2. Extend
3. Extinguish
4. Profit!

So, the key is to anticipate how Microsoft might extend the protocol, and "head them off at the pass" by releasing Open Source variations as soon as possible.

Although, I suppose it's possible that Microsoft has learned the danger of becoming the defacto standard with shoddy products through its attempts to kill off XP and IE6... but I doubt it.

Re:Goodbye Flash

[arogier]

This says nothing about abandoning flash, just only allowing H.264 video with a video tag.

Wait, also

[bbqsrc]

Why the fuck is this categorised as Apple? It can't have less to do with Apple. Seriously.

Can you turn it off?

[lfp98]

The major advantage of Flash is that you can choose NOT to install it. With HTML5 decoding built into the browsers, are we all doomed to watch whirlygigs everywhere, all day long?

Follow the money before you rejoice

[c0d3g33k]

This move is as self-serving as ever, so be careful what you wish for as the Flash hate clouds your mind.

1. Microsoft doesn't control Adobe and I'm sure that bothers them. It sure as hell bothers Steve Jobs. So why not take them out while they are vulnerable?
2. Microsoft is part of the H.264 patent pool, so they will make money when the licensing bombs go off. Killing off a competitor (flash) so users and content providers have few alternatives and must pay up puts them right where Microsoft wants them.
3. Once flash is gone (or has greatly diminished influence/relevance), Microsoft is free to tweak things in a way that suits them better. Embrace, extend, extinguish.
4. HTML5 video has no established standard DRM solution which content owners crave. Flash does, so it's hard to get content owners on board with Microsoft's agenda at present. I suspect that Microsoft has something in the works to offer them, which will conveniently be exclusive to Microsoft controlled platforms, or licensable to those who play nice (Apple). Sorry Android (and Linux).

This makes me very nervous.

Huh?

[mister_playboy]

Given the amount of time it has taken for the Gimp to become a strong competitor to Photoshop...

Are you from the future? I'm a GIMP myself, but come on...