Is the 4th Yellow Pixel of Sharp Quattron Hype?

Nom du Keyboard writes "Sharp Aquos brand televisions are making a big deal about their Quattron technology of adding a 4th yellow pixel to their RGB sets. While you can read a glowing review of it here, the engineer in me is skeptical because of how all the source material for this set is produced in 3-color RGB. I also know how just making a picture brighter and saturating the colors a bit can make it more appealing to many viewers over a more accurate rendition – so much for side-by-side comparisons. And I laugh at how you are supposed to see the advantages of 4-color technology in ads on your 3-color sets at home as you watch their commercials. It sounds more like hype to extract a higher profit margin than the next great advance in home television. So is it real?"

Comments

Careful What You Laugh At

[eldavojohn]

And I laugh at how you are supposed to see the advantages of 4-color technology in ads on your 3-color sets at home as you watch their commercials.

Well, I'm not sure if you're correct to laugh at this or not. But all televisions are approximations of something analogue that was captured and in that capturing process, some information was lost. To illustrate, entertain a scenario where I have N standard definition television sets that are displaying footage from standard definition video cameras. I daisy chain them together (each camera directed at the last screen) to record something. As I move from the 0th screen to the Nth screen, I will begin to see degradation as more information is lost and randomness comes into play. The same can be done with HD but since HD captures more information, it can safely be assumed that the sampling and resampling will retain more of the original image.

If you played the Nth HD screen next to the Nth SD screen and piped that through an SD television, you'd still be able to see some difference (for reasonable non-astronomical numbers of N) even though you went through yet another SD television in the end.

I don't know what the fourth color is supposed to buy, I'm unfamiliar with this technology. But the side by side comparison through an SD or HD TV might still be able to demonstrate that the fourth color adds some meaningful information to the image that -- when resampled to be viewed on your device -- suffers less information loss than the three color implementation. Thus successfully demonstrating some superiority. Not showing you precisely what the final product is supposed to be like but instead give you relativity in signal loss and noise.

I also know how just making a picture brighter and saturating the colors a bit can make it more appealing to many viewers over a more accurate rendition

Well, I know that there is a huge photography following that is totally enamored with HDR photography and to many people it makes the images come to life ... I think it's overdone (like autotuning in modern music) but it definitely has a place. Perhaps similarly four color displays hope to widen the dynamic range they can display? I wish I could give you better answers about four color displays but this is the first I've heard of them. Perhaps your questions to a large engineer base are the most effective kind of marketing?

Re:RGB

[Anonymous Coward]

Only is the camera recording the picture recorded that same color.

As it has been stated, adding a new color on the TV is literally the last place that it needs to be. (First the camera that films, then the storage medium(DVD?), then broadcast(HDMI?) THEN the TV )

Submitter fail.

[blair1q]

"And I laugh at how you are supposed to see the advantages of 4-color technology in ads on your 3-color sets at home as you watch their commercials."

But the script of the commercial is written almost entirely with deference to that fact.

The estimable Mr. Takei tells you, while you're no doubt ogling his adam's apple instead of listening, that he can't actually show you the difference itself, but, "I can show you this," wherupon he looks at the screen and gives his review in a single, somewhat gaudily overacted word.

I'm not sure how anyone misses that, since his behavior is utterly bizarre without the concept of telling-not-showing being in play.

Re:Not necessarily fake

[kc8apf]

If you've ever had a display calibrated, you'd know that even the existing RGB color space can't be completely recreated with existing RGB-based displays. The problem is in the inability of LEDs or LCD or plasma panels to produce light uniformly in the three color channels. If you can add a 4th channel that lets the RGB color space be more accurately produced by the display, then you will see an improvement. It won't make the source any better, but the output generated by the display for that input will be better.

Re:Of course it's hype, just SHARPer :-)

[M8e]

Not to forget that works for both 50hz and 60hz.

60hz*10=600hz
50hz*12=600hz

Re:RGB

[jipn4]

That's misleading. A lack of a fully saturated green on a monitor is a limitation with the phosphors or dyes it uses. But monochromatic light of around 515 nm is pure, fully saturated green. Fully saturated green stimulates both your M and L cones ("G" and "R" cones); that's the way your eye works.

You can achieve non-physical responses from your photoreceptors via oversaturation, drugs, or electrical stimulation. That's interesting, but it isn't "green" and it isn't a "true qualia". Thinking of that as "green" is simply because you think of the M cone as a "green" cone and the L cone as a "red" cone, but those are just arbitrary names.

Re:RGB

[iluvcapra]

That 1931 color gamut is misleading because it overempasizes greens. In fact, the original NTSC green primary was much closer to the peak, but as a result, yellows were too muted, so they changed it. But you're right - a turquoise primary would increase the RGB gamut significantly.

It would increase the gamut, but it wouldn't improve the rendition of skin tones (uh... the skin tones of most European/Native American/Asian/Middle Eastern/Medditerranean people. eep.) When people complain about the colors on their TV, it's generally because the skin tones don't look right.