Tearing Apart a Hard-Sell Anti-Virus Ad

climenole writes "I came across an email sent by a security vendor, reminding me, no urging me with the liver-transplant sort of urgency, to renew my subscription to their product, lest my pixels perish. I spent a minute or two staring at the email, thinking about all the poor souls out there who do not have the comfort of being a geek and who may actually take the advertisement seriously." That led to this insightful deconstruction of these over-the-top ads, the kind that make it hard to keep straight the malware makers and the anti-malware makers.

Comments

Re:So you know they're there

[jjoelc]

SuRun is a great little utility. Effectively brings 'sudo' to windows. They weren't the first people to have the idea, they just did it better than everyone else. Not a shill, just a pleased customer (like anywhere, we have some really 'computer-dumb' people working here...)