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What Developers Think About Apple's iAd
Nemilar writes "It's been about a week since Apple rolled out its new advertising platform, and developers of iPhone apps are watching the earliest returns to see how much money they can expect to make from these ads. One developer reported Thursday that he earned $1,400 in one day for his flashlight app. The amount iAds pay is 'a high number when you get it, but you don't get it very often,' said Dave Yonamine, the director of marketing at MobilityWare. The article discusses revenue potential in relation to the only other mobile ads platform, AdMob for Android, and claims that iAd paid as much as $148 for the same number of ads as $1 on AdMob; but this extreme ratio is likely to erode as the novelty wears off."
What restricts a developer from including iAds in their paid-for application?
Browsing at +1 - no ACs, I ignore their posts. So refreshing!
iAds are a little different, Apple specifies the dimensions. For example in landscape orientation a 480x32 pixel strip across the entire screen is reserved. In Perpenso Calc we sandwich this between the numeric display and the segmented control that lets you select scientific, hex or bill mode. So it is out of the way during normal use. However when you click on an ad Apple puts up a full screen window over your app to display an ad with pretty rich content. Dismiss this ad and you are still in the app. The ad in your app is not a simple link that takes you out of your app and delivers you to some web page.
While the guy you replied to is clearly a troll, after reading this thread, I can't help but notice something interesting.
Blocking ads in an ad-supported app (on any platform) is not at all different from blocking ads in a web site. The latter has been described numerous times on Slashdot, and while there were always some voices in support of "ad blocking is stealing!" POV, they were always few and far between (and quickly downmodded), and the mainstream opinion was always strongly "it's my box, and I can read websites the way I like on it, including suppressing ads".
And yet, in this thread, there is a huge number of responses that basically equate ad blocking on iPhone to stealing...