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It's Official — AMD Will Retire the ATI Brand

J. Dzhugashvili writes "A little over four years have passed since AMD purchased ATI. In May of last year, AMD took the remains of the Canadian graphics company and melded them into a monolithic products group, which combined processors, graphics, and platforms. Now, AMD is about to take the next step: kill the ATI brand altogether. The company has officially announced the move, saying it plans to label its next generation of graphics cards 'AMD Radeon' and 'AMD FirePro,' with new logos to match. The move has a lot to do with the incoming arrival of products like Ontario and Llano, which will combine AMD processing and graphics in single slabs of silicon."

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  1. Re:Great news by mangu · · Score: 5, Interesting

    There's an anecdote that admiral Grace Hopper gave "nanoseconds" as gifts:

    "Although she was an interesting and competent speaker, the most memorable part of these talks was her illustration of a nanosecond. She salvaged an obsolete Bell System 25 pair telephone cable, cut it to 11.8 inch (30 cm) lengths (which is the distance that light travels in one nanosecond) and handed out the individual wires to her listeners"

    I've also read about someone else giving out "picoseconds" in the form of tiny mustard seeds to illustrate how much the speed of light limits data processing.