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Why Microsoft Is Being Nicer To Open Source

itwbennett writes "Is open source's growth in emerging markets what is driving Microsoft to say 'we love open source' with an attempt at a straight face? 'The emerging markets (like the BRIC nations) are a huge potential market for Microsoft,' says Brian Proffitt. 'And I believe Redmond is wisely not taking the FUD route on open source software in those markets. Why? Because open source already has some strong roots in the BRIC nations (heck, in Brazil, open source is the whole darn tree), and any attack on open source would be seen as a foreign company attacking local software projects. If Microsoft attacked open source publicly in this environment, a lot of potential customers and developers in those countries could react in a protectionist manner and start giving Microsoft the stink-eye.'"

5 of 231 comments (clear)

  1. Re:MS OSS Strategy is UpSide Down. by HermMunster · · Score: 4, Insightful

    The slide in your editorial demonstrates Microsoft's vision of OSS during initial announcement a couple years ago. They were all for OSS as long as it fit their definition of it. They were working quite hard to get enterprise businesses to embrace their vision of OSS. If they had business following their vision then the vision of true open source would be blurred and out of sight.

    What was identified by the OSS community regarding their definition of OSS those couple years ago was exactly what you have identified here. They showed that Microsoft's definition of OSS was only OSS if it was done for Windows. Of course, that's not what true OSS is nor how it was defined some 17 years ago.

    Their definition of OSS was released not too long after several Microsoft employees spoke out about how Microsoft was going to kill Linux. One of them went so far as to predict that that year was the start of the death of Linux.

    Their definition is nothing less than embrace, EXTEND, extinguish. By getting business to embrace their view they can reduce the reach of OSS into business because they believe Microsoft's version is the only true OSS. That in effect will cease adoption of OSS by business and hence the death of Linux.

    I must admit that Linux adoption seems to have slowed and the amount of press has considerably declined. Certainly some areas have continued to expand.

    --
    You can lead a man with reason but you can't make him think.
  2. Re:Wrong by causality · · Score: 4, Insightful

    The article didn't say or even imply that Microsoft hasn't slammed open source, the whole point was that they're not doing it any more.

    Yeah, that's usually called "pandering".

    Like the summary explains, they're doing this out of a concern that anything else might alienate potential customers in various markets. That is not a change of heart. It's the same old self-serving Microsoft we've always known. They'd say that Jeffrey Dahmer was a really great guy if they thought it would boost sales. Microsoft hasn't changed. What will and won't alienate potential customers is the only thing that has changed here.

    I'll put it very bluntly: anyone who believes otherwise is a naive fool who doesn't understand the first thing about this company or its history.

    --
    It is a miracle that curiosity survives formal education. - Einstein
  3. Re:When the cheese moves you follow it by jd2112 · · Score: 4, Insightful

    Fast forward about a decade now. Ubuntu Linux (and it's sub-flavors) is gaining popularity, Android is devistating Microsoft's offering in the handheld OS market, FOSS software is gaining deeply established traction in many developing countries and making inroads in countries that were previously deeply in Microsoft's pockets, and the FUD campaign that GPL==Communism has failed miserably.

    They were just ahead of their time. Today the Rush Limbaughs and Glenn Becks of the world call anything they don't like communist/socialist and people just accept it without question.

    --
    Any insufficiently advanced magic is indistinguishable from technology.
  4. Re:Wrong by yyxx · · Score: 4, Insightful

    Wow! They contributed Linux kernel extensions to let Linux run on their Hyper-V platform! Amazing! Will wonders never cease?

  5. GUIs GUIs GUIs by Tablizer · · Score: 4, Insightful

    MS may be eyeing the market niche that IBM pretty much dominates (IMNSHO) while still making hardware and creating software; services that mix and match across whatever has in place and make it work. I've seen the first steps in this direction with their various systems management tools, especially for virtualization. The Office cash cow won't last forever and I think they are getting that. Finally.

    That's where I see MS cutting a nice niche for itself without having to dominate OS's. Their GUI's are usually more intuitive than OSS I have to say. No, they are not perfect, but so far MS does GUI's better than OSS.

    I suspect MS spends more time road-testing their GUI's with actual users than OSS products. It's not that they are smarter, they just log the GUI tester hours that most OSS don't or can't. "Basement" coders simply cannot afford such testing sessions, and must rely on email etc. Think about it.

    I'm just the messenger, don't shootmod me, please.