Developers Fork Mandriva Linux, Creating Mageia

Anssi55 writes "As most of the Mandriva employees working on the Linux distribution were laid off due to the liquidation of Edge-IT (a subsidiary of Mandriva SA) and trust in the company has diminished, the development community (including the core developers) has decided to fork the project. The new Linux distribution, named Mageia, will be managed by a not-for-profit organization that will be set up in the coming days. There are already many people that have decided to follow the fork, but the people behind it are still welcoming any help offered in the various tasks related to establishing the new distribution."

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Re:Name

[tverbeek]

Excel and Powerpoint aren't great, but their main brand was Microsoft Office until they got brand recognition on their own.

Incorrect and backwards.

Excel and PowerPoint had both been successful stand-alone products for several years before "Microsoft Office" was conceived, as a bundle (with Word) of three popular, name-brand products at a lower total price. At the time, Excel had just overtaken 1-2-3 as the best-selling spreadsheet program, and this was an effort at coattails-style marketing synergy, as avid Word users would become Excel and PowerPoint users, Excel fans would switch to Word and Powerpoint, etc. What Microsoft would lose in revenue they'd gain in market share, a tactic that contributed to the decline of WordPerfect, Borland, and Lotus, and Microsoft's near-monopoly on commercial office suites.

This was around the same time that Microsoft started making "Microsoft" part of the official names of the applications, amalgamating its line of popular individual software products into a monolithic brand: not just "Microsoft's spreadsheet program, Excel" but "the spreadsheet program Microsoft Excel". This went further as "Microsoft Excel" became "Microsoft Office Excel". (And if not for the anti-vertical-integration court cases, I suspect it would be bundled as "Microsoft Office Windows Excel" by now.)