Against Apple, Ballmer Floats Microsoft Merger With Adobe
Ebbesen writes "Ballmer had a meeting with the CEO of Adobe, and among other things: 'The meeting, which lasted over an hour, covered a number of topics, but one of the main thrusts of the discussion was Apple and its control of the mobile phone market and how the two companies could partner in the battle against Apple. A possible acquisition of Adobe by Microsoft were among the options.' Apparently MS has courted Adobe previously, but feared anti-trust regulations. With Google and Apple gaining, Microdobe might be possible."
Microsoft has replaced postscript with XPS. IE and Silverlight can display XPS, so goodbye Acrobat. Silverlight does video and RIA. Goodbye Flash. Expression Blend can do what Illustrator does, although it's not as mature.
And with no one giving MS a chance of succeeding in the mobile space, the time may be right to sidestep antitrust issues.
Microsoft gets a migration path from Adobe to Silverlight. Adobe shareholders get $$$'s and not uncertainty.
The uncertainty will come from the government.
There wouldn't be any name change for Microsoft - the brand is far too valuable. Adobe would cease to exist; or rather they would become a subsidiary and only funnel money to Microsoft.
They have very few competing products, which is great for the customers of both. There would be far more integration, very little product loss.
It would be great to see Flash take on some of Silverlight's power and ease of development. Combining the best of the two would create a very worthy foe. Coldfusion has long had a few features that ASP should have had. FrameMaker could lend a hand to Word, and Visio could become an addin to FrameMaker...as all three are used very much when writing technical books.
After the scare Adobe received earlier this year at the hands of Apple, Adobe must realize at any time Apple holds the power in their relationship. Although Adobe is responsible for Apple's early dominance in the graphic and motion industry, Apple no longer needs them. In terms of sales, Adobe has always made most of their money supporting Microsoft's operating system.
Lately both companies have seen innovation only in the form of acquisitions of smaller, more nimble companies. Whatever they choose, they need to do it before the slide starts.