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Google Is Going Postal In Sweden
An anonymous reader writes "Google will start to collaborate with the Swedish Postal Service (Swedish original) to sell direct marketing to small businesses, both in the form of fliers (delivered by the Swedish Postal Service) and keyword advertising in Google Search. The area of distribution for the fliers is selected in Google Maps. Google will also will provide templates for the design of the fliers.The idea was concieved within the Swedish Postal Service."
I never thought I'd see the day where they would encourage junk mail. As a Swede; my "Please no advertisements" sticker on the mailbox is generally respected (it has to be, by law). But the stuff that's directly addressed to me, i.e. that which is handed out by the Postal Service, is more difficult to get rid of. "Hooray no spam here!" indeed...
Stefan Axelsson
Have you tried simply putting up a "No flyers please" sticker ? Worked wonders for me. I now have about one box of trash paper every two months or something.
:-p ) and the occasional politician's zealots during election periods. Neither of those flyers elicits my further business, and I've made this clear to the originators on several occasions.
The only ones who ignore it are delivery people who don't speak dutch (you may have heard something about Belgium's language struggles
What a depressingly stupid machine.
Not always. Pratchett's Going Postal didn't have much killing (unless you include the indirect deaths attributed to Moist von Lipwig's con artist antics that Mr Pump counts up)
Language specific ads are just a case of region specific ads.
For example, if I search "parcel" using Google (which knows I'm in the UK) all the adverts are for British companies, showing prices in pounds. If I search "paket" on Google.se the adverts are all for Swedish companies.