Anti-Smartphone Phone Launched For Technophobes
geek4 writes "A Dutch company has launched what it calls 'the world's simplest phone,' targeting users who are sick of new-generation models. Only capable of making and receiving calls, John's Phone is dubbed the world's simplest mobile phone, specifically designed for anti-smartphones users. It does not provide any hi-tech features. No apps. No Internet. No camera. No text messaging. All you have to do — in fact, all you can do — is call, talk and hang up."
Funny, I seem to recall TV ads a few years back for a series of phones — "Jitterbug", as it was called — that effectively did just this. Complete with the "old person afraid of smartphones" use case example. Though with screens (just to see the numbers as you dial them).
Demanding constant attention will only lead to attention.
I think even the now disappearing "basic phones" have some sort of phone book/directory function. That's not mentioned in the summary. Also, I see it has no display of any kind.
The phone has a display for incoming calls. The address book exists in the form of a pad of paper on the back of the phone you can write on.
I'm serious.
Check it.
Ref: http://www.techdirt.com/articles/20080714/0053011666.shtml
In the US, we already have such a phone, called a Jitterbug, and it is aimed at the geriatric market...
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