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Single Software Licence Shared 774,651 Times

nk497 writes "A single licence for Avast security software has been used by 774,651 people after it went viral on a file-sharing site. Avast noticed that a license for its paid-for security software, sold to a 14-user firm in Arizona, was being distributed online. Rather than shut down the piracy, the company decided to see how far the software would spread — it's since popped up in 200 countries, including the Vatican City. Now, the company is turning it into a marketing opportunity, with a pop-up encouraging users of the pirated copy to download a legal copy of the free or paid-for version. Avast isn't sure how many pirates have gone legal, but said some have made the switch."

4 of 446 comments (clear)

  1. They didn’t sue them... by clone52431 · · Score: 5, Insightful

    Well, that’s a good start, I guess.

    --
    Distributed Denial of APK: It takes 15 seconds to reply to him anonymously, but wastes tons of his time if we all do it.
  2. I think Microsoft might have them beat... by wolrahnaes · · Score: 5, Insightful

    FCKGW-RHQQ2...

    --
    I used to get high on life, but I developed a tolerance. Now I need something stronger.
  3. uh...what? by Pojut · · Score: 5, Insightful

    The pirating of legally-free software never ceases to amuse me...I know the licence is for a "paid" version of the program, but still, for personal users, the "free" version is more than sufficient. That being said, Avast's response to this has been PERFECT.

  4. paradox by Anonymous Coward · · Score: 5, Insightful

    The paradox might be that pirate sites are trusted more by users than antivirus creators.