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Apple Deemed Top of Movie Product Placement Charts

Posted by samzenpus on from the getting-your-name-out-there dept.

adeelarshad82 writes "Apple was deemed top of the product placement charts last week after getting its computers, iPads, iPods and other items featured in 30 percent of the top movies at the U.S. box office in 2010. Apple had roles in movies last year ranging from 'Kick Ass' to 'The Other Guys' and 'Toy Story 3.' The strategy is obviously not a new one for Apple; they've had successful product placements in a number of TV Shows and movies over the last three decades like 'Star Trek IV,' 'Batman & Robin' and 'Dexter.'"

1 of 321 comments (clear)

  1. Re:And it's fucking irritating by PopeRatzo · · Score: 5, Funny

    I understand the desire to use movies to advertise products via product placement, but the MacBook Air sitting on the desk in The King's Speech was going a bit far.

    But that's just my opinion.

    --
    You are welcome on my lawn.