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White iPhone 4 Coming Today

Posted by samzenpus on from the black-tulip dept.

An anonymous reader writes "Initially, the white iPhone 4 will be available in 28 countries including the US, UK, Australia, China, Japan, and Italy. It will be available for a suggested retail price of $199 (US) for the 16GB model and $299 (US) for the 32GB model with a new two year agreement through the Apple Store, AT&T and Verizon Wireless stores (as rumored earlier) and select Apple Authorized Resellers."

2 of 195 comments (clear)

  1. Re:Price? by awyeah · · Score: 4, Interesting

    It costs significantly more than that, an amount which you pay off over the next 2 years by virtue of the binding service contract you sign with the service provider.

    That isn't just Apple, it's every phone. Even the cheap or free flip phones cost significantly more than what you pay for them.

    In the US, our carriers do subsidies, and you commit to a contract term in return for that subsidy. It's always worked that way (at least as long as I've owned a cell phone, since about 1998)

    You're always free to pay the full price for the phone and not lock into a contract. The only difference is that with other brands of phone, the carrier will usually unlock it for you after a period of time, but that won't happen with Apple.

    I think the full prices for the iPhone are $599 and $699, if memory serves me.

    - Dave

    --
    Why, no, I haven't meta-moderated lately. Thanks for asking!
  2. It says a lot about their target audience by MikeRT · · Score: 4, Interesting

    That they'd pay full price for a phone that is about to be upgraded just because it comes in a color they like.

    Think about that. The color of the phone is so important that they will pay full retail, plus a two year contract, for a phone that is about to be "obsolete" just because it's white instead of black.