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Disney Seeks Trademark On 'Seal Team 6'

The Grim Reefer2 writes "MediaBistro has learned that the Walt Disney Company has applied for a trademark on the phrase 'Seal Team 6,' the name of the special forces unit that killed the world's most wanted man. Disney now owns the exclusive rights to put Seal Team 6 on 'clothing, footwear, headwear, toys, games and entertainment and education services.' Disney made the move only two days after bin Laden's death was announced." According to a report in the Orlando Sentinel, "this is not the first time a company has trademarked SEAL Team 6. Previous owner NovaLogic, Inc., abandoned two associated trademarks in 2006. Those trademarks focused on computer and video gaming."

6 of 254 comments (clear)

  1. Re:News For Nerds by berashith · · Score: 5, Insightful

    actually, the Disney capability of running trademarks and copyrights forever, and purchasing laws to enable this is standard slashdot fare.

  2. Re:Not the real name by rhook · · Score: 4, Insightful

    The team should take that from Disney, this is just beyond insulting and disgraceful. Disney should be ashamed of themselves for profiting off of the actions of our elite special forces.

  3. Re:Not the real name by Anonymous Coward · · Score: 5, Insightful

    Exactly. All the technicalities, renamings, and classification levels aside Disney is legal whoring for fame and market share on the backs of folks who put their lives at risk. While technically and legally this may be ok, morally it's travesty and one only hopes that the word gets out and Disney gets some immediate boycott action for this one due to their timing and desire to profit off of the heroism some and deaths of others. That said assuming it doesn't, if they're smart they'll wait until any immediate press dies down and release something under the trademark in a few years when they benefit from the collective memory of the event without the immediacy of their whoring being apparent. Did I mention they were effective whores?

  4. Re:News For Nerds by Jah-Wren+Ryel · · Score: 4, Insightful

    actually, the Disney capability of running trademarks and copyrights forever, and purchasing laws to enable this is standard slashdot fare.

    Indeed, Disney's well known from taking from the public domain only to permanently copyright the result so as to never give back.

    Trademarking "Seal Team Six" is just more of the same, but easier for the hoi polloi to identify as dirty pool.

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  5. Re:It's not something for the US to be proud of. by hey! · · Score: 3, Insightful

    It's not about pride, it's about cashing in, or preventing a rival from cashing in, or both. We saw that last week when Karl Rove went on the air criticizing Obama for taking credit for the work of the SEALs, then going on to brag that he had a "personal relationship" (yuck) with some members of SEAL Team Six. Disney is just as unseemly but predictable here.

    In any case, I haven't heard anybody official claim Osama was "accidentally killed". Nor have I seen any explanation of the orders and rules of engagement the commando team was operating under. Nor have we any idea whether the man who shot Osama was following those orders. Not that orders excuse anything, but they can shed light on a thing. For example, if the orders were, "kill, even if he surrenders," then I think everyone involved would be guilty of murder. But we have no reason to believe that. I do think the orders with respect to killing Osama should be made public; the fact that they haven't make me think that either (a) they would cause diplomatic or political problems or (b) they weren't followed correctly but nobody wants to deal with that.

    The SEAL who shot certainly showed presence of mind in wounding Osama's wife rather than killing her, but I wouldn't ask anyone to put his life at risk for Osama, no matter how small that risk was. Not unless he had put himself in our custody. So if the orders came down to "... if he doesn't surrender immediately, shoot him," I'd be completely OK with that.

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  6. Re:Doesn't Valve Own It? by Compaqt · · Score: 3, Insightful

    Is that the same thing Disney would say if someone came out with a Mickey Mouse FPS character?

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