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Apple Causes Religious Reaction In Brains of Fans

Posted by CmdrTaco on from the pope-jobs-won't-lie dept.

satuon writes "In a recently screened BBC documentary called 'Secrets of the Superbrands', UK neuroscientists found that the brains of Apple fans are stimulated by images of Apple products in the same areas as those triggered by religious imagery in a person of faith. According to the scientists, this suggests that the big tech brands have harnessed, or exploit, the brain areas that have evolved to process religion."

12 of 636 comments (clear)

  1. Apple Stores by Anonymous Coward · · Score: 5, Funny

    Not sure if I'm alone, but every time I walk past an Apple Store I'm terrified one of the staff is going to come out and offer me a free personality test.

  2. And this is news how? by jarich · · Score: 4, Funny

    Old news for anyone who's spent time around Apple users. Just saying. ;)

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    Agile Artisans
  3. I'm an atheist but... by bytethese · · Score: 4, Funny

    Steve Jobs, who art at Apple, awesome be thy name...

    1. Re:I'm an atheist but... by jollyreaper · · Score: 5, Funny

      As an atheist myself (and a relatively "strong" one at that - I consider the concept of religion to be toxic), I wouldn't be surprised to see the same reaction in rabid Linux users, or rabid Windows users (although admittedly they're a lot harder to find).

      As an internet troll myself (and a relatively "strong" one at that) I wouldn't be surprised to see the same reaction in atheists when they see a picture of Dawkins, a smug and self-satisfied French existential movie or a first edition of Origin of the Species.

      *ducks, runs*

      --
      Kwisatz Haderach
      Sell the spice to CHOAM
      This Mahdi took Shaddam's Throne
  4. Only big brands? by tchernobog · · Score: 4, Funny

    Hah, they should try that test with us GNU/Linux users on Slashdot.

    We probably qualify directly as saints.

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    42.
  5. Emacs users by Torodung · · Score: 3, Funny

    So if it works for Macs, we need a similar study done on Emacs users. ;^P

    (We apologize in advance for any resulting emacs vs. vi flame war.)

  6. Bullshit. by fuzzyfuzzyfungus · · Score: 3, Funny

    The idea that "Apple causes religious reaction in brains of fans" is absolute nonsense. Those pointy-headed intellectuals have it all wrong(probably because they are trying to do visualizations on an emachine or something).

    The truth is, a number of dusty little abrahamic "deities" have hijacked the portions of the brain that evolved to appreciate Apple products in a fair number of unfortunate individuals. Hence the confusion.

  7. Good news! by The+Creator · · Score: 4, Funny

    Apple can file to become tax exempt!

    --

    FRA: STFU GTFO
  8. Religions stimulate “Apple-like” react by David+Gerard · · Score: 4, Funny

    Neuroscientists have found that religious fervour lights up the same parts of the brain as waiting in line for your devotions at the Apple Store.

    The scientists were interviewed by a BBC programme exploring the fantastically lucrative and popular brands springing up around the supernatural. Religions such as "Christianity" parody the story of the semi-mythical Steve Jobs' virgin birth, adoption by a humble Silicon Valley family, founding of Apple, expulsion from the fold, decade in the wilderness and triumphant Second Coming, wherein devotees were led to enlightenment, glory and hipness.

    "The scans of 'religion' appear remarkably similar," said one scientist whose name is being withheld for protection from outraged Apple devotees. "The adrenal glands are stimulated and the same areas of the visual regions light up. Somewhat in the shape of an apple. No, really! Shaped like an apple!"

    Cupertino's response was frosty. "To have the sacred enlightenment of the products of our saviour Steve maligned by comparison to mere witchdoctor cultist mumbo-jumbo is no less than a calculated insult. One important difference is that our stuff works. ... If you hold it right." The spokesman then compared the neuroscientists' mothers to a PC.

    "The comparison is ridiculous," said "religious" leader Joe "Happy Heil" Ratzinger. "We're just out to make an honest buck like anyone. Well, fairly honest."

    Photo: His Stevianity ministering to a devoted soul..

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    http://rocknerd.co.uk
  9. Re:Be praised Stevee. by InsertCleverUsername · · Score: 4, Funny

    Amen

    Let me fix that for you...

    All praise to our blessed Jobs.

    iMen! (c)

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    Ask me about my sig!
  10. Re:Hallelujah! by emag · · Score: 4, Funny

    Well, for a start, I don't keep hot grits anywhere near my graphics rig...

    --
    "The urge to save humanity is almost always a false front for the urge to rule." --H.L. Mencken
  11. Re:..brain regions which evolved to process religi by Nerdfest · · Score: 4, Funny

    Religion lets you accept things without needing to understand them.

    It Just Works?