Corporate Mac Sales Surge 66%

syngularyx writes "Mac sales in the enterprise during Apple's last fiscal quarter grew a whopping 66 percent, significantly outpacing the rest of the PC market, which grew just 4.5 percent in the enterprise. The data from Apple's previous fiscal quarter was highlighted on Friday by analyst Charlie Wolf with Needham & Company. He said though he originally viewed success in the enterprise as a "one-quarter blip," it now appears to be a "durable platform" for Apple." What makes this especially interesting is that Apple apparently isn't looking for corporate sales, and considers them "collateral success" rather than an indication that they should market specifically to corporate buyers.

Comments

Re:Corporate sales?

[petermgreen]

but generally the prices are close once you start matching spec for spec.

The thing is that isn't how one normally buys computers, normally one starts with a set of requirements and then looks for a computer to meet those specs.

And when looked at in this way for many sets of requirements the cheapest mac that meets them is a LOT more expensive than the cheapest PC that meets them.