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Amazon Tests a Home-Delivery Service For Groceries

destinyland writes "Amazon.com is quietly trying to resurrect the failed business models of WebVan and HomeGrocer — two dotcoms which had offered home delivery of fresh groceries — with a new service called Amazon Fresh. Last week at a shareholder's meeting, Amazon CEO Jeff Bezos fielded questions about the current tests being conducted in Seattle. Bezos admitted Amazon is 'tinkering' with the economics of it, adding that 'we continue to think about that...We like the idea of it, but we have a high bar of what we expect in terms of the business economics for something like Amazon Fresh in terms of profitability and return on invested capital.' No further details were forthcoming, but Bezos still acknowledged that 'we continue to think about that.'"

4 of 176 comments (clear)

  1. People want to know by pompetti · · Score: 4, Funny

    Will they deliver Tuscan Whole Milk?

    1. Re:People want to know by Beardydog · · Score: 5, Funny

      They'll deliver Mexican Coke...

  2. Re:Old news? by Sporkinum · · Score: 2, Funny

    My hovercraft is full of eels! :(

    --
    "He's lost in a 'floyd hole"
  3. Re:how many times by drinkypoo · · Score: 3, Funny

    Is it's failure a US centric issue?

    The only part of the UK with lower population density than the USA is the Pitcairn islands.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"