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Ubisoft Considers Always-Connected DRM "A Success"

Posted by Soulskill on from the all-about-the-benjamins dept.

Ubisoft made headlines a couple days ago for bringing back their restrictive DRM for an upcoming racing game. Speaking with PCGamer in response to the overwhelmingly negative feedback to this news, a Ubisoft representative said the company has seen "a clear reduction in piracy of our titles which required a persistent online connection," adding, "from that point of view the requirement is a success." One wonders how they measured this, and how they compare it to sales lost due to the bad press it's generated.

1 of 224 comments (clear)

  1. It works! by Leslie43 · · Score: 5, Insightful

    Ubisoft has created the perfect DRM system.
    Combine horrible DRM with horrible gameplay and no one will pirate it. Of course no one will play it either, but hey, it's the perfect DRM system.

    I almost feel as though I should be thanking them for all the time and money they are saving me.