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Why Google Needs Firefox

MrSeb writes "Almost the entirety of Mozilla's income — 97% of $104 million — arrives in the form of royalties from the Firefox search box, and the lion's share (86%, $85 million) of those royalties are paid by the default search engine: Google. In November 2011, however, Mozilla's contract with Google will expire. Will Google renew it? A better question to ask, though, is whether Mozilla wants Google as its primary search engine."

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  1. Re:Article overlooks the stupidly obvious by Raenex · · Score: 1, Flamebait

    Article overlooks the stupidly obvious

    No, the article didn't overlook the stupidly obvious, you did, because you failed to read the next paragraph:

    "While it's true that Mozilla strongly relies on Google's royalties, don't forget that Google is completely reliant on search traffic"

    and later:

    "In all likelihood, Firefox is probably the cheapest source of traffic that Google has."

    and:

    "If Google fails to renew its contract with Mozilla, do you think that Microsoft would blink an eye at spending $85 million for the majority share of Firefox's 450 million surfers?"

    Of course, if you had a clue, you could have just read the title to get the gist of the article: "Why Google Needs Firefox"