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Sports Bars Changing Channels For Video Gamers
dtmos wrote in to say that "This summer, StarCraft II has become the newest bar room spectator sport. Fans organize so-called Barcraft events, taking over pubs and bistros from Honolulu to Florida and switching big-screen TV sets to Internet broadcasts of professional game matches. As they root for their on-screen superstars, StarCraft enthusiasts can sow confusion among regular patrons... But for sports-bar owners, StarCraft viewers represent a key new source of revenue from a demographic—self-described geeks—they hadn't attracted before."
You just aren't selling it right:
It isn't a shot, it's a potion of +1STR, +1CON(Side effects may include; but are not limited to, -1DEX, +1d6 illusory CHA, -1d6WIS).