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Google Opens First Retail Outlet In London

theodp writes "Google is following in the footsteps of Apple and Microsoft. The London Evening Standard reports that the world's first 'Google Store' has opened in a PC World on London's gadget street, Tottenham Court Road. Officially known as 'the Chromezone,' the 285sq. ft. pop-up 'shop within a shop,' which only sells Google's Chromebook laptop and a few accessories such as headphones, will run for three months up to Christmas. But if the low-key experiment is successful, Google could follow Apple in opening permanent stores around the world. 'It is our first foray into physical retail,' said Google's Arvind Desikan. 'This is a new channel for us and it's still very, very early days. It's something Google is going to play with and see where it leads.'"

2 of 172 comments (clear)

  1. It's at the north end of Tottenham Court Road by Anonymous Coward · · Score: 3, Informative

    People interested in checking it out should use the Warren st. tube station rather than TCR.

  2. Re:What are they going to sell? by mollymoo · · Score: 4, Informative

    The tech exchange rate is more like £1 to $1.

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