Microsoft Pays $44 Million To Samsung and Nokia For Mango Marketing

CSHARP123 writes "Ballmer opened up the company's coffers to Nokia and Samsung for a holiday blitz of Mango marketing. Hold onto your hats though, it's no carte blanche access to Redmond's Gringotts. According to a report on Mobile Magazine, inside sources claim MS has set aside £28 million (about $44 million) for the endeavor, with about £20 million of that reserved for Nokia's first Windows Phone 7.5 handset. This joint marketing effort is reportedly a broader extension of the cooperative agreements all parties agreed to, ensuring future WP devices get the media saturation they deserve. Samsung is also due to unveil a major Christmas ad push for the Omnia W with an estimated £8m spend. Maybe this is what Samsung gets for making a deal on patents to cover Android OS? Not a bad deal for Samsung."

Comments

Re:Windows Phone 7 & Wi-Fi SSIDs

[Anonymous Coward]

1. Not broadcasting SSID is a false sense of security. Anyone sniffing will see your SSID since it's not encrypted.
2. WP7.5 allows you to specify a SSID

Isn't the N9 a Meego phone?

[dido]

Since when was Meego a Microsoft product? Last time I checked Nokia N9 is the first, and probably, one of the last Meego handsets.