HTC Becomes Highest Shipping Smartphone Vendor In the US
An anonymous reader writes with an excerpt from an article in BGR: "Samsung blew past Apple and Nokia in the third quarter to become the No. 1 smartphone vendor in the world, but another emerging smartphone vendor stole the top spot in the U.S. according to a new report. Market research firm Canalys on Monday released country-level smartphone shipment estimates and according to its figures, HTC shipped 5.7 million own-brand smartphones and another 700,000 T-Mobile-branded handsets last quarter to take the top spot with 6.4 million total devices shipped."
I don't understand the relevance of these estimates of Samsung and HTC shipment figures, for three reasons:
1. The shipment estimates are made by analyst companies, not by Samsung or HTC themselves. Samsung, as of last summer, has stopped providing shipment numbers of its smartphones and tablets. Then these other companies (Strategy Analytics and Canalys) step in with their own estimates that are dodgy at best. How do they get their numbers? If Samsung is not providing their shipment numbers, why should we believe a third party?
2. One shipment to a vendor (e.g. Best Buy) does not map to one sale to an end consumer. A vendor can always return the item back to the seller.
3. What is counted as a smartphone? Phone manufacturers are cramming more smartphone features into low-end devices; remember that even the most basic Symbian phone was counted by Nokia as a smartphone, and look how those ostensibly great sales turned out for Nokia.
Note that Apple always lists its sales in its SEC statements. And these are sales figures to the end consumer, not shipments.
I'm sure lots of people will bring up the fact that shipped phones does not have a 1-to-1 correlation to sold phones. They may not sell and be returned to the manufacturer. That being said, how many times could HTC or Samsung or any other company get away with over shipping devices that don't sell before retailers stop ordering as many devices? I seriously doubt HTC is shipping vast quantities of phones in these numbers that didn't sell. This isn't a failing product like the TouchPad prior to the fire-sale, or the Playbook. These are just commodity smart phones.
Whether you love or hate Apple, the important point to debate is not exactly who is king of the hill in smart phones, but the fact that it is not just one player that rules it all any more. Anything can change as time goes on and no major handset manufacturer can let up or they might fall hopelessly behind.
At some point you fanboys will have to admit that Android is outselling Iphones.
Never underestimate the power of denial.
Science advances one funeral at a time- Max Planck