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Google Punishing Chrome Results For 60 Days

Posted by Unknown on from the sounds-about-right dept.

djl4570 writes "'Google is pushing its own Chrome browser down in search rankings for 60 days following reports that the company was involved in an ad campaign that paid for links to bolster search traffic. ... According to Sullivan, it appears that Google contracted its Web ads out to a firm called Essence Digital, which in turn asked a company called Unruly Media to implement the campaign.' I see this as an astute move on Google's part. Rather than circle the wagons they say 'oops' and correct the problem. Google understands that such link pimping is a cancer that undermines the integrity of their search engine. That's why it isn't allowed and now Google is saying we don't support a double standard either."

5 of 173 comments (clear)

  1. Re:Good for Google by JoeMerchant · · Score: 5, Insightful

    The article that I had read yesterday suggested that they were going to wash their hands of it and blame the bloggers.

    Sorry, but with a name like "Unruly Media," wasn't someone keeping an eye on them?

  2. Re:Marketing by Anonymous Coward · · Score: 5, Insightful

    Just hang on for a moment. What you're saying is that if Google does something bad they should take the blame but if they try to fix what they did wrong they don't get any credit?

  3. Re:Marketing by fallen1 · · Score: 5, Insightful

    Isn't it amazing that by actually doing THE RIGHT THING and accepting responsibility, they gain more press than if they had just said "The bloggers did it." and washed their hands of the situation.

    Maybe they, and other companies, can actually learn from this? You know, a) try not to fuck up in the first place and b) when you do, take responsibility and FIX IT.

    Uncommon outbreak of good sense, perhaps?

    --

    Dream as if you'll live forever.
    Live as if you'll die tomorrow.
    ~Anonymous~

  4. Re:It's Called 'Plausible Deniablitiy' by SJHillman · · Score: 5, Insightful

    Their revenue comes from displaying advertisements... I don't think that's the same as marketing or creating advertisements.

  5. Re:Wha? by DCTech · · Score: 5, Insightful
    So evil is only evil when you're caught, I presume. On top of that they didn't even accept responsibility. They blamed someone else.

    Google contracted its Web ads out to a firm called Essence Digital, which in turn asked a company called Unruly Media to implement the campaign.

    Just the same way like JC Penney and others did, but back then people were outraged by the seo spam. But now that it's Google it's somehow holier than thou and Google is supposedly acting unlike any other company... by acting the same way those other companies acted!