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Interactive Games and Concept Cars (Video)
So far, Timothy Lord has showed you the Tesla Model S, a CODA electric car, both gas and electric Smarts, and the Chevy Segway. Now, in his final wrap-up video from the North American International Auto Show, he looks at some concept car models he doesn't think will ever make it to production, along with some interactive games some of the car makers used to draw attention to their products.
A few reasons:
A) Free press. Create a cool concept car and your company gets in the spotlight for a few days.
B) Technical feasibility. Concept cars are a good way to see if something is technically possible, without worrying about things like safety, regulations, etc. Lets face it, as cool as some concept cars look, the chances of surviving in an accident are much better with more conventional designs.
C) Market testing. Even non-production concept cars can judge what the market thinks of a particular car design. Spending a few hundred thousand on one or two cars that are hand made is a lot less risky then spending millions on the infrastructure and production of an unpopular production model.
Taxation is legalized theft, no more, no less.