Slashdot Mirror
Former Google Exec: Traditional Search Market Shrinking
An anonymous reader writes "Former Google executive Stafford Masie believes that traditional search is dying because users are choosing to query their friends and followers on services like Facebook, Twitter, and Tumblr. Here's the quote from the video: 'The pie of search query volumes in the world – that business is shrinking. Why? Because people are going and doing search queries – search query volumes are moving towards social containers. They're moving away from static pages being searched and they're moving more towards dynamic real-time stream content. Like Twitter. Like Tumblr. Like Facebook. Those things have a better result because the penetration, the personalization associated with it, and the constant freshness of the content. So I believe that Google's search volume – the business Google is in on the search side – that business is shrinking. And they've got to do something about it.'"
You're the second person to post something like this, where your example is asking for some kind of esoteric technical knowledge. Do you really not see that you don't represent the mainstream? How do you not see that the shrinking demand for search is why Google is so forcefully integrating Google+ everywhere? Facebook is replacing the web for many people.