Online Privacy Worth Less Than Marshmallow Fluff Six Pack
nonprofiteer writes "With a program called Screenwise, Google is offering a total of $25 in Amazon gift cards to anyone willing to install a Chrome browser extension that will let the search giant track every website the user visits and what they do there over a year-long period. Google says it will study this in order to improve its products and services. Forbes points out that $25 in Amazon credits isn't quite enough to buy a six pack of Marshmallow Fluff ($26.75)." The money isn't much as a pure trade for privacy, but I suspect that many people would like to have their preferences be among those that shape how Google — and other companies, too — actually organize their interfaces. (Note that the tracking can be selectively turned off by the user.)
This is one of those statements we need to hear from time to time to shock is into realizing that the vast majority of people out there do not value online privacy to the degree that the Slashdot crowd generally does.
The vast majority of people out there probably rank "letting a company mine my browsing history" somewhere around "filling out a survey".