How Google Is Remapping Public Transportation
waderoush writes "Google wants to 'organize the world's information,' but there isn't a marketplace or a category of knowledge it can organize without remaking it in the process. A case in point: public transportation. Largely outside the media spotlight, Google has wrought a quiet revolution over the last five years in the way commuters get schedule information for local buses and trains, and the way public transit agencies communicate with their riders. GTFS and GTFS-realtime, which Google invented, have become the de facto world standards for sharing transit data, and have opened up space for a whole ecosystem of third-party transit app developers. This in-depth article looks at the history of GTFS and Google's efforts to give people information (largely via their smartphones) that can help them plan their commutes on public transportation — and, not incidentally, drive a lot less."
I'm a dispatcher with a small transit agency out in the Midwest on Google Transit, and I have to say its been great for us and our riders. New passengers are typically unfamiliar with locations around towns or unfamiliar with the local bus schedule, and giving them a trip planner that is already built into a familiar interface on Google sure makes life easier on them. The GTFS feed itself is also useful for external developers of programs that provide extra service to passengers, like Android or iPhone applications, or even members of the public that just want a well-documented view of exactly how the buses in a town operate. The fact that all of this is free is just icing on the cake.
A shout out to Bob Heitzman for his wonderful Excel-based tools (https://sites.google.com/site/rheitzman/) that enabled our system and others to get on to Google in the first place. Anyone out there who works for a small public transit system should check those out if you're wondering about supporting a GTFS feed. They aren't fancy, but they work well for outfits that don't have the manpower to run a full set of scheduling software.