Warner Bros: New Program To Digitize Your DVDs
shoutingloudly writes "Warner Brothers has just announced a new 'Disc-to-Digital' program to convert your DVDs into digital files that you can play on your internet-connected computers. As the helpful Public Knowledge graphics demonstrate, all you have to do is find a participating store, drive there, pay again for your movie, wait while it's ripped for you, drive home, and hope it works. This will surely have tech-savvy movie fans saying, 'Brilliant! I've been looking for an excuse to uninstall this free, 1-step DVD ripper that I can use in the comfort of my own home. This is much better than DMCA reform.'"
In exchange for paying a bit more you might get a higher resolution copy (DRM encumbered and stored in "the cloud"). The launch process is absurdly cumbersome, but: "Later on, Internet retailers like Amazon.com will email customers to offer digital copies of DVDs they previously bought. Eventually, consumers will be able to put DVDs into PCs or certain Blu-ray players that will upload a copy, similar to the way people turn music CDs into MP3 files." Will the video distributors ever offer DRM-free files that you own? The music industry doesn't seem to be any worse off than they were when they insisted upon DRM.
Wow, what a deal.
Seriously, who the hell is in charge at Warner Home Video these days? When DVD first came out in 1997, Warner was one of the leaders in DVD's. They offered the best extras, were the first to make anamorphic DVD's their standard (meaning my first Warner DVD's still look pretty good even on a HDTV), and were real cheerleaders for the format back when a lot of people were saying things like "Why would Joe Sixpack want to give up his VHS tapes?" and "Laserdisc looks so much better" (I kid you not, those were prominent arguments against DVD in those days).
But in the last few years, their home video department has went to shit. Their support for early HD-DVD and blu-ray was weak. Their blu-ray discs these days are almost as annoying with the upfront/unskippable trailers as Sony. Even their extras seem weak these days.
You used to be cool, Warner.
SJW: Someone who has run out of real oppression, and has to fake it.
Judging from Sony's Rootkit fiasco and the content industry's push toward pay-per-view, tethered content, and self-destructing media I no longer trust any application or service from content providers.
Eternity: will that be smoking, or non-smoking? I Corinthians 6:9-10