Using Apps To 'Soft Control' People's Movements

pinguin-geek writes "Computer science researchers at Northwestern University have developed a way to exert limited control on how people move, pushing them out of their regular travel patterns. The key: tapping into some of their cell phone applications. The findings could elicit a broader range of user-collected data by driving foot traffic to under-utilized areas."

Comments

Re:This is not about controlling people

[khallow]

The term for manipulating something that you don't control is "influence". You don't control the target, you present resources and information that the target may choose to use, changing their behavior indirectly.