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Larry Page Issues Public Update On Google Changes
itwbennett writes "Larry Page just wants to be loved. Well, he wants 'Google to be a company that is deserving of great love,' Page wrote in a public letter. But he also wants to offer the kind of personalized service that the requires trampling on your privacy. 'The recent changes we made to our privacy policies generated a lot of interest. But they will enable us to create a much better, more intuitive experience across Google — our key focus for the year,' Page wrote."
From the letter: "Think about basic actions like sharing or recommendations. When you find a great article, you want to share that knowledge with people who will find it interesting, too. If you see a great movie, you want to recommend it to friends. Google+ makes sharing super easy by creating a social layer across all our products so users connect with the people who matter to them." With all the claims of altruistic intent in the open letter, one might wonder why Google has to push their own social network instead of working on open protocols for sharing.
I'm not really a Google fan. I deleted quite a lot of my information when they announced the privacy policy change. I don't use Google+.
But, really, "why didn't Google work on Diaspora"? Give me a break.
how about when searching via google you actually get links related to your search, instead of everything others have tagged their pages with?
Oh, but that is not something google can do.
Now everyone knows how to take down the usefulness of google, have at it...
Spin it any way you want, if your goal is to have a system that just 'feels like it knows me' then it HAS to collect data on you to personalize the experience.
Actually, I think there would be for Google. I'd argue that they should be concentrating on keeping the web from being swallowed up by huge sites like Facebook, which will develop their own advertising and revenue streams. If they supported an open platform for social networking, it's more likely that the landscape would comprise a bunch of smaller players--who would get their revenue through Google ads.
I think this is essentially their strategy with Android. It's a better strategy than going into direct competition with Facebook, which has got them--and will continue to get them--nowhere.
Open protocols don't help when everyone stops making webpages and moves to Facebook, which isn't publicly crawlable. Remember when everyone wanted their OWN website, and websites linked meaningfully to other websites, and there was a whole ecosystem of small, independent webpages with information on a crazy number of niche topics, and everyone's webpage had links to other webpages that they thought were cool? That doesn't really exist anymore. THAT web is dead. If Wikipedia and Craigslist, and a dozen other silo-type sites are all that's left to crawl (if they decide to let Google do it), how important is Google, really? The web has changed, and Google had to change or die with it. Google+ is just Google's attempt at taking what's left of the public, open web and internalize it (and make it all 'social' content mostly not publicly crawlable, ironically). So yeah, the (open) web really is dead, or will be soon.
"Is this just useless, or is it expensive as well?"
Don't Look Evil
Eh, that's close enough.
Long before there was Google+, Google tried to standardize the web with an open social platform that anyone could use. http://en.wikipedia.org/wiki/OpenSocial
In the end, though, people didn't want to adopt it. The problem is that, like proprietary format wars, there's a lot to be gained by being the dominant player with a closed ecosystem. Facebook does not want to share its data or platform with other people.
The problem is that for all the cool stuff they build and make available, Google is an advertising agency. Their core job is to get advertisers to spend money on ads targeted at you. I'm a little bit older than the current "millenial" crowd who is supposed to be influencing the future of computing, and I find some of the stuff Facebook, Google and other advertisers do very creepy. Not in a tinfoil hat kind of way, but in a "I'm not totally comfortable with an advertising agency knowing everything I search for, every YouTube video I watch, every email I send if I use Gmail, who my acquaintances are and what I like if I use Google+ -- and then using that to build a package to sell to an advertiser."
Facebook and Google have done a very good job eradicating this creepy feeling from the younger set. They're very smart about it too -- Facebook is incredibly easy to use and fun for people to post pictures and share all their personal information. Google is incredibly useful -- I'd be lost without their search engine or mapping features embedded in the iPhone. When you grow up using a certain set of technology, and have been posting everything about yourself on Facebook since you were 7, I can see why a person might pull out the tinfoil hat designation on someone like me. Privacy policy change or not, people aren't going to stop using the service they love until something happens. I think what's going to happen eventually is that some people might realize they're sharing too much, not get a job because of their social media profile, or maybe just get the creepy feeling I was talking about. (Example: I went online to check airfare to a city I need to be in next month, and this morning, up pops a Delta ad offering low low fares to that city. It's not a big deal because I've never clicked on an advertisement or sponsored link in my life, so they don't directly make any money off me. It's just the feeling that another record got added to Google's database about my set of cookies.)
So yeah, it's not so much that they collect your data -- everyone knows that. It's the fact that your profile is readily accessible and way more plugged into your life than was previously possible. Before the current age of zero privacy, constructing a profile on someone meant digging through a lot of different sources of information, most of which were not accessible directly. It's the same argument that prevents national electronic health records from being implemented -- there's always the possibility that someone knowing what's in these can negatively affect you (medical/life insurance companies would love that kind of access, for example.) If Google and the like want to keep this kind of model going, I think they're going to have to be a little less overt about it.
I was well connected to the people who matter to me before Google. I must be a wizard or something.
Yes, I totally don't know what I"m talking about.
The instant search on by default and having to turn it off every time I image a computer is awesome.
The annoying as shit "+you" button and increased social media results are awesome.
The increased ads on google itself are awesome.
Google's intrusive changes to it's privacy policy are awesome (this is one I've only heard about, I don't care myself, but a lot of people seem to)
The annoying as shit changes to iGoogle are awesome
The loss of functionality on youtube is awesome.
Dude, I could go on and fucking on, I think I do know why google's bugging the shit out of me.
What do I know, I'm just an idiot, right?