With Mountain Lion's iCloud Integration, Apple Strengthens the Garden Wall
snydeq writes "With WWDC around the corner, iOS 6 rumors are taking center stage, but the real action for developers may be around iCloud. Forthcoming OS X Mountain Lion will integrate iCloud into the formal file system, making iCloud usage much easier and thus more common, and thanks to iCloud Documents, which lets apps open and save documents directly in iCloud, developers will be able to better tap iOS-to-OSX document syncing in their apps, a la iWork. But there is a downside to this opportunity: 'For developers, it further enmeshes you in the Apple ecosystem, almost in the way that America Online did in its heyday. Case in point: OS X apps can use the iCloud Documents APIs only if they are sold through the Mac App Store.'"
Apple doesn't want you to have a computer, they want you to have Apple devices where you buy stuff from Apple. They want you to sit around and consume the content they sell. They've been heading that direction for awhile now, this is just a continuation of it. It isn't likely to be too many more years before they lock it down entirely, and Macs are just large stations for accessing the Apple Store/iTunes.
Apple is all about the locked-in ecosystem where everything is their way, everything runs through them, and they get a cut of everything. This is just another step down that road.
Apple wants you to buy hardware. All the content, apps, and the walled garden are a means to this end.
Apple's financial reports illustrate this point. They generate little (as a percentage) in non-hardware sales.