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Startup Applies For 307 GTLDs

Posted by Soulskill on from the evolution-of-squatters dept.

itwbennett writes "Startup Donuts has set its sights on being a domain-name registry. With $100 million in venture capital in its pocket, Donuts has applied for 307 of the most generic of generic top-level domains. The new domains will be targeted toward specific services, said Jon Nevett, a cofounder and vice president of corporate affairs at Donuts. For example, the .tickets domain would be where Web users could expect to go to buy event tickets. 'There will be more names geared toward what consumers are looking for,' Nevett said."

2 of 239 comments (clear)

  1. List? by WrongSizeGlass · · Score: 4, Interesting

    Is there a list of the 307 gTLD's? Isn't this story less than complete without it?

  2. Re:Can we short them yet? by hairyfish · · Score: 4, Interesting

    I regularly start with a TLD and work backwards when I'm looking for things, rather than searching Google...

    *facepalm*

    Yeah I never really understood the logic here. The best site for searching isn't search.com, the best site for porn isn't porn.com, the best site for buying books isn't books.com, and we all know the best social networking site isn't socialnetwork.com. In fact I'm struggling to think of even one case where the name of a TLD actually is the best site in it's category? I don't understand why anyone would pay a premium for a TLD when it is demonstrated to make no difference to the success of your site?