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Google Proposes Fighting Piracy By Blocking Ad Money

judgecorp writes "Google has published a report, written by the Performing Rights Society and BAE Detica, which says the way to fight piracy is not to chase the sharers, but to cut off the money in the system. 'Some 86% of advertising on the pirate sites surveyed by Detica comes from networks that have failed to sign up with the UK’s self-regulatory bodies or commit to strong codes of conduct. More than two thirds of the sites that rely on subscriptions or payments display well-known credit card logos. Online advertisers should be encouraged to sign up to self-regulatory codes of conduct. Credit card and online payment facilities, the pirate’s oxygen supply, must be blocked.'But is Google absolutely sure it isn't doing that with AdSense?"

2 of 202 comments (clear)

  1. Re:Dunno, might help but not solve problem by Anonymous Coward · · Score: 5, Insightful

    But it won't faze ThePirateBay in the least. Until somebody can come up with a solution to that one,

    I wasn't aware ThePirateBay was a "problem"?

  2. Re:Dunno, might help but not solve problem by Charliemopps · · Score: 5, Insightful

    You don't seem to remember much from history... The first "Big dog" in piracy was Napster, and they flourished at a time when the vast majority of the public had 56k connections at best. More often than not even slower speeds. All bandwidth caps do is drive consumers to lower quality encoding. The major media outlets probably don't realize it, but this hurts them the most. Despite the fact that they think "pirates" are some parasitic new species that in now way puts money into their system it's quite the opposite. Some of their biggest customers are pirates. The fact of the matter is, they can't get what they want. Which is any movie/show they want at any time, in decent quality at a reasonable price. The media industry seems to think that $300+ per month is a reasonable price for a cable/satellite connection that has "all" the channels, is choked with ever increasing commercials and isn't even on-demand. Add to that, the fact that your forced to scroll through hundreds of channels that you don't want, due to horrible packages forced on the cable providers by content producers.

    Piracy is driven, solely, by the media industry that's complaining about it. They could end it tomorrow if they wanted to. But they have this rediculous pipe dream that the internet will lead to them cutting costs by not having to produce physical copies of their media any longer, but at the same time they can raise the price of that very same media. Sorry, that's not going to happen guys. It's 2012, time to get a clue.