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Baskerville Is the Greatest Font, Statistically, Says Filmmaker Errol Morris

An anonymous reader writes "A survey of unsuspecting New York Times readers implicitly answered the question: Does a certain font make you agree or disagree more often than another font? It turns out Baskerville confers a 1.5% advantage towards agreement on a survey question, compared to an average of six fonts. They were asked to agree or disagree to a passage from physicist David Deutsch's book The Beginning of Infinity, and were found to have an optimistic, if Baskerville-favoring, outlook on life. David Dunning, a psychologist awarded a Nobel prize and, separately, an IgNobel prize (for the eponymous Dunning-Kruger Effect), called Baskerville 'the king of fonts.' Sadly, Comic Sans — notable for its appearance in the Higgs Boson announcement — seems to be the weakest font. And why did Lisa Randall, the Harvard physicist responsible for that Higgs announcement use Comic Sans? According to the article, 'Because I like it.'"

2 of 158 comments (clear)

  1. Re:82.4% of statistics are made up by Anonymous Coward · · Score: 0, Troll

    If statistics are a bikini, then Goatse is the naked truth.

  2. Re:OMG Flamebait - Flame on! by oldmac31310 · · Score: -1, Troll

    There is nothing decent about it. Comic Sans is an abomination. It is clumsy, childish, ugly and dare I say retarded.

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    http://www.acetonestudio.com