Slashdot Mirror

← Back to Stories (view on slashdot.org)

Nokia Apologizes For Misleading Lumia 920 Ad

Posted by timothy on from the white-van-requires-2-year-activation dept.

hypnosec writes "During Nokia's press event for the launch of its flagship Windows Phone 8 smartphone — the Lumia 920 — the Finnish company made available some promotional materials wherein there was a video showcasing PureView's main feature: optical image stabilization (OIS) but, it turns out these ads were faked following which Nokia has issued an official apology. In the video was 'a reflection that revealed the footage wasn't shot on a Lumia 920, but a regular camera inside a white van.' If we go to 0:27 of the video, a reflection of a white van keeping pace with the girl is seen whereby a person is holding a DSLR camera. Fast forward to 0:48 of the video and you will clearly see the shadow of a DSLR hooked to the swing. In its apology through a blog post Nokia confirms that the video 'was not shot with a Lumia 920.'"

7 of 233 comments (clear)

  1. Re:The damage is already done by kiriath · · Score: 5, Funny

    OR -

    Give away a free DSLR with every phone. I'd probably buy it then.

  2. surprise... by Tom · · Score: 5, Funny

    Advertisement is full of lies. Who'd have thought? Colour me shocked. Shocked, I say!

    --
    Assorted stuff I do sometimes: Lemuria.org
    1. Re:surprise... by Anonymous Coward · · Score: 5, Funny

      at least this one has a fit girl on a bike in it. Always a fine sight. I did enjoy the ad from that standpoint.
      Disclaimer: i'm one of those cyclists who sometimes slow down in order to not overtake a woman on a bike... if that makes me a dirty old man, so be it.

  3. Re:The damage is already done by Anonymous Coward · · Score: 1, Funny

    Which part of Microsoft product did you not understand?

  4. Outline by puddingebola · · Score: 5, Funny

    Also, on the grassy knoll, you can see the outline of a figure that looks exactly like Steve Ballmer.

  5. Re:Nokia should run a promotion by Anonymous Coward · · Score: 2, Funny

    No, that will never work. There is only one girl in the ad, whereas at least three people will buy the a Lumia 20 phone. Heck, maybe even 4 people will buy it. They can't all get the same girl.

  6. Meanwhile in Executive land by dna_(c)(tm)(r) · · Score: 5, Funny

    OR instead you could point out how well Mr. Elop has done turning the ancient dinosaur Nokia into the nimble, most successful Windows phone company, making him a very deserving (of a humongous bonus that is) CEO. He can even take a nice picture of that fat check - shaking with excitement but nonetheless rock solid stabilized - and upload it to Bing (via Facebook). Oooh, the joy!