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Fast-Food Logos Burned Into Pleasure Center of Children's Brains

bbianca127 writes "A study has found that fast-food logos are branded into the minds of children at an early age, perhaps fueling the U.S.'s obesity epidemic. The study showed children 60 logos from popular food brands and 60 logos from popular non-food brands. Researchers found that, when shown images of fast-food brands, the parts of kids' brains linked with pleasure and appetite lit up. This is concerning because marketers tap into those portions of the brain long before children develop self-control, and most foods marketed to kids are high in calories, sugar, sodium, and fat."

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  1. Hippies by tbird81 · · Score: 0, Troll

    So some losers who are ideologically opposed to corporations do a study showing the results they want, and drawing the conclusion they intended to make at the start.

    Obviously a kid is going recognise McDonalds over FedEx! WTF?! How is this research? I know autism can be difficult to diagnose, but if your child goes wild over the FedEx logo - they have autism.

    Kids enjoy eating certain foods, kids enjoy playing, kids often like being around mum or dad. Is it such a crime that kids enjoy going to McDonalds? As long as you only take them there for a special occasion, what's the problem? It's the parents who feed them that shit every day with the issue.