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EU Says Apple's Warranty Advertisements Are Unacceptable

An anonymous reader writes "The European Union believes that Apple should be investigated for the way that it advertises warranties on their products. EU Justice Commissioner Viviane Reding wrote to the member countries which is 27 to ask them to check whether Apple retailers failed to let buyers know about the right to a minimum 2-year warranty for products such as the iPhone and iPad under EU law."

22 of 266 comments (clear)

  1. Apple needs to think a bit more... by dryriver · · Score: 4, Interesting

    ...about consumer rights, and about the information it passes to buyers. A lot of Apple fans pay a steep premium for Apple products, assuming that they are "the best", even though that is hardly the case. There really is no legit reason why a Mac will cost 1.5 - 2 times more than a similarly specced Windows PC. ---- There's only one way Apple will go from here if it doesn't implement more ethical policies across the board: Down, down, down...

    --
    Why did the chicken cross the road? Because Elon Musk put an AI chip in its head.
    1. Re:Apple needs to think a bit more... by cdrudge · · Score: 4, Informative

      You're right. Sometimes it's more then twice the price.

    2. Re:Apple needs to think a bit more... by Khyber · · Score: 3, Informative

      Yes, it does, and we have this discussion every fucking week on /g/ and a new price comparison chart comes out which proves it time and time again using the latest prices from various manufacturers.

      EVERY. TIME. Apple is AT MINIMUM 1.5X the price of a similarly-specced Windows Boxen.

      --
      Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
    3. Re:Apple needs to think a bit more... by Khyber · · Score: 4, Interesting

      "and the use of substandard parts"

      Hi, former Apple Tech here.

      You want to talk about substandard parts? How about receiving boxes of Apple logic boards, filled with sand?

      How about roughly 2/3 new Macs failing off the line and needing to go back for repairs?

      How about getting charged $200 for THE EXACT SAME BINNED RAM that would only cost you $50 for a non-Apple PC?

      Give me a break.

      "Do work in professional audio/video or work in graphics, a Mac is the cheapest route to go."

      Nope. $300 Windows Box and Audacity + Tracktion, which came free with my $80 Mackie mixer, plus a $150 swap-meet special Alesis electronic drum kit with software.

      My guitar cost more than most Macs. Better build quality, too. Even comes with MIDI pickups.

      Oh, did I mention I did audio and video work for several local Los Angeles bands, as well as record my own music?

      --
      Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
    4. Re:Apple needs to think a bit more... by narcc · · Score: 3, Insightful

      If you deny that apple products cost 1.5-2x more than other comparably spec'd computers long enough and loud enough it magically becomes true.

      All part of the magic that you get when you, a special and interesting person, buy Apple products!

    5. Re:Apple needs to think a bit more... by Missing.Matter · · Score: 4, Informative

      This is the comparison I did over the summer when shopping for a new computer.

      Envy 15
      Display: 15.6" 1920x1080
      Processor: 3rd generation Intel(R) Core(TM) i7-3720QM Processor (2.6 GHz, 6MB L3 Cache)
      Graphics: 1GB Radeon(TM) HD 7750M GDDR5 Graphics
      Storage: 750GB 7200 rpm Hard Drive
      Memory: 8GB 1600MHz
      Height: 1.11 inches
      Weight: 5.79 lbs
      Warranty: 2 years
      Price: $1,579.99

      Macbook Pro 15
      Display: 15.4" 1680x1050
      Processor: 2.6GHz Quad-core Intel Core i7, Turbo Boost up to 3.6GHz
      Graphics: NVIDIA GeForce GT 650M with 1GB of GDDR5 memory
      Storage: 750GB 7200-rpm hard drive
      Memory: 8GB 1600MHz
      Height: 0.95 inch (2.41 cm)
      Weight: 5.6 pounds
      Warranty: 1 year
      Price: $2,349.00

      Comes down to the Macbook Pro costing $770 more, with the Envy 15 having better specs in almost every category where I couldn't make them 1:1. The most notable deficiency of the Macbook Pro is the puzzlingly low resolution display for their "premium" label. And yes, before anyone says it the Envy 15 has amenities like aluminum housing, backlit keyboard, and slotload optical drive.

    6. Re:Apple needs to think a bit more... by sodul · · Score: 3, Informative

      Amongst other things he forgot to mention is battery life. First review I could find:

      Since heat has a negative effect on battery life, the included 6-cell, 51Wh battery was simply not enough to accommodate a portable power-house like the Envy 15. It scored 1 hour 55 minutes in MobileMark 2007 tests. Meanwhile, similar systems like the MacBook Pro 15-inch and Dell XPS 16 delivered scores of 5 hours 30 minutes and 4 hours 20 minutes, respectively.

      And the heat management does not seem to be on par with my experience with MacBookPro, also seem to explain the poor battery life:

      The palm rests registered 89-92 degrees Fahrenheit and as high as 110 degrees in the base—while idling.

    7. Re:Apple needs to think a bit more... by hairyfeet · · Score: 4, Insightful

      Not to mention the amount of power you can get on the low end of the PC scale is just insane now. I mean you can choose an i3 office laptop or an AMD quad if you want more gaming capable graphics for around $400 now and we are talking 4-8Gb of RAM, DVD burner, 500Gb HDD, nice 17 inch screen, its just nuts. And the build quality on a lot of those are...actually quite nice. I've had no complaints from those who've had me get them one of the new Samsung or Asus quad AMDs and I'm quite happy with my EEE netbook, had it nearly 2 years now without a problem and even the battery is holding up pretty well with over 5 hours on a charge.

      So I find it funny that people talk of a "Microsoft tax" when on basic and home thanks to trialware its actually a "Microsoft tax break" as the trialware actually covers Windows and lets them sell the units for lower prices, while Apple units will be priced at a premium even when the hardware that is in them is frankly old hat compared to the latest Intel and AMD offerings.

      But if you like Apple's sense of fashion, if you need Unix support for some reason, or just perfer OSX and don't mind paying the extra money for the privilege? Then I'm happy for you and hope you enjoy your purchase, I really do. But don't make these crazy logic hoops to jump through to try to justify your choice as its just silly. I mean do you see Ferrari owners jumping through hoops to claim that Ferrari is a "better value" than a Mustang or Corvette? Of course not, so don't jump through hoops Apple users, the only opinion that should matter is your own.

      Of course I have a theory that the reason why they feel they need to jump through hoops is there is a little niggling doubt sitting on their shoulder that keeps whispering "You paid too much" in their ear and the only way they can shut the niggler up is to get people to agree with them, but that's just a theory.

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      ACs don't waste your time replying, your posts are never seen by me.
    8. Re:Apple needs to think a bit more... by Missing.Matter · · Score: 3, Insightful

      If this is how you comparison shop for computers, then of course the Mac looks "overpriced". But if your comparison includes comparing HP support plus separate Windows support to Apple support (hardware and OS) plus the cost and quality of included software, then the Apple computer will look like a bargain.

      And this is how it always goes. Bring up the claim "Apple costs more than Windows" and you get people who say "No! It's a myth! Spec them out the same and you'll see the Mac does not cost much more or even less!" Then we diligently spec them out, trying to match every specification as closely as possible, and when the PC inevitably costs less in come the goal post movers, who either claim things like "fit and finish" for the mac (which is also a lie as I've had some damn fine PC laptops like the Envy 14 or various Thinkpads in terms of build quality and materials) or that the comparison is invalid because the PC does not run OSX.

    9. Re:Apple needs to think a bit more... by Missing.Matter · · Score: 3, Informative

      We're not ignoring the Retina, we're just making comparisons that are as apples to apples as possible.

      So PCs can't match the Retina display, and Macs can't match the myriad of other hardware options like a bluray drives, top of the line GPUs, swivel displays, touch screens, ruggedized hardware, dock connectors, wireless displays, or track pads that double as a secondary information display. Seriously, if you want to get into a battle of "we have hardware you don't have" you're going to lose. I mean, can you even configure a Macbook with integrated WWAN?

    10. Re:Apple needs to think a bit more... by mattack2 · · Score: 3, Informative

      Plus, whenever CNET does a MacBook Pro or MacBook Air-like Top 5 video podcast, at least one of them ends up costing more than the Apple product they're comparing to, and usually has a detrimental issue too (cheap case, etc..) Also, on other PC laptop reviews, whenever they talk about the trackpads, they almost always make comparisons to the trackpads in Mac laptops, once in a while getting to "almost as good as"..

      (BTW, I don't have a MacBook Air.)

  2. Does it really matter by abhi2012 · · Score: 4, Funny

    Apple is going to release a slightly bigger version of the iPhone in 6 months anyway and you are going to throw your old phone out the window. So does it really matter anyways?

  3. And they thought dealing with Microsoft was hard by Anonymous Coward · · Score: 4, Interesting

    Good luck to them. Apple considers discovery of flaws as breaches of their conditions of sale

  4. on the plus side, by joostje · · Score: 5, Funny

    On the plus side, apple will now sue anyone with sleazy advertisements.

  5. Re:So... by Anonymous Coward · · Score: 4, Insightful

    They are selling extended warranties for the period the *law* says they have to cover and hiding the fact the devices are covered. If Apple don't like it, they're welcome to not sell their products in the EU.

  6. Re:What about... by sjames · · Score: 4, Informative

    Does the 2011 calendar still correctly show the days of the week and the dates for 2011? If so, not defective.

  7. Re:So... by jkflying · · Score: 5, Informative

    They're trying to make people think that they will have to pay for something when in fact Apple is required by law to provide it for free.

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    Help I am stuck in a signature factory!
  8. Re:So... by sjames · · Score: 4, Informative

    The law includes a requirement to point out what remedies the customer is entitled to under the law. Probably, that is exactly to prevent sellers from deceiving the buyer into thinking they must pay for an extended warranty. Apple ignored that bit exactly so they could sell the extended warranty.

  9. Re:What about... by icebraining · · Score: 3, Informative

    Not everywhere; here in Portugal the burden of proof never shifts.

  10. The EU is strict about this. by Animats · · Score: 5, Informative

    The European Union is strict about consumer law so that consumers will be comfortable buying across national boundaries within the Union. It's part of the "single market" concept which defines the EU.

    "A practice is misleading if it contains false or untrue information or is likely to deceive the consumer, even though the information given may be correct. In particular, this information relates to: ... the consumersâ(TM) rights on aspects of the sale of consumer goods."

    Here's how Apple misleads customers: Start at the Apple UK site. Try to find warranty information. The "support" page does not mention a warranty. There's "AppleCare Products - extend support coverage for your Apple products." Going to that page, we see "All Apple hardware comes with a one-year limited warranty (1) and up to 90 days of complimentary telephone technical support.". Down at note 1, in grey 77% white type, there's a link to "Apple Products and EU Statutory Warranty" Only there does Apple admit there's a 2-year warranty.

  11. Re:And they thought dealing with Microsoft was har by Sique · · Score: 5, Insightful

    It is. It's fraud.

    The customer is entitled to the 2 years warranty anyway, even without paying the 1 year extension. So selling it something for money he is entitled anyway is fraud.

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    .sig: Sique *sigh*
  12. Re:So... by gl4ss · · Score: 4, Informative

    it's only there now because they got their ass handed to them in court already.

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    world was created 5 seconds before this post as it is.