Slashdot Mirror


Why Klout's Social Influence Scores Are Nonsense

jfruh writes "Klout is a new social media service that attempts to quantify how much 'influence' you have, based on your social media profile. Their metrics are bizarre — privacy blogger Dan Tynan has been rated as highly influential on the topic of cigars, despite having only smoked one, decades ago. Nevertheless, Klout scores have real-world consequences, with people deemed influential getting discounts on concert tickets or free access to airport VIP lounges (in hopes that they'll tweet about it, presumably)."

1 of 98 comments (clear)

  1. Re:Never heard of Klout by Spy+Handler · · Score: 3, Informative

    and the old guard is regulated by federal consumer protection laws... they have to remove your bad credit after 7 years and give you a free report every year, etc.