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Mark Cuban: Facebook Is Driving Away Brands — Starting With Mine

Posted by Soulskill on from the monetizing-your-eyeballs dept.

concealment sends this quote from an article at ReadWriteWeb: "Tech billionaire and Dallas Mavericks owner Mark Cuban says he is fed up with Facebook and will take his business elsewhere. He's sick of getting hit with huge fees to send messages to his team's fans and followers. Two weeks ago Cuban tweeted out a screen grab of an offer he'd received from Facebook. The social network wanted to charge him $3,000 to reach 1 million people. Along with the screen grab, Cuban wrote, 'FB is blowing it? This is the first step. The Mavs are considering moving to Tumblr or to new MySpace as primary site.'"

2 of 299 comments (clear)

  1. Re:That is cheap by Anonymous Coward · · Score: 4, Informative

    No contract is involved (just terms of use), but Facebook has indeed made the promise that its service "is free and always will be."

    http://abcnews.go.com/blogs/technology/2011/09/facebook-will-always-be-free-company-says/

  2. Re:That is cheap by byjove · · Score: 5, Informative

    Do you really reach all 1,800 fans with your post? Have you looked at your actual reach counts? We have dozens of FB pages here with millions of followers. At the beginning of this year, our posts reached an average of 24% of our followers. After F8, it dropped to 16%. As of last month, our posts reach 4% of our audience. All due to the way Facebook has changed their EdgeRank algorithm. If we want our posts to reach more of our audience, we have to pay.