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Is Oprah Cheating On Her Microsoft Love?
theodp writes "In what would be akin to General Petraeus pledging fidelity to his wife from the Gmail account he shared with his lover, Oprah has professed her endless love for the Microsoft Surface from an iPad. Microsoft's Surface tablet is one of Oprah's 'Favorite Things' of 2012, but an eagle-eyed observer at ZAPP noticed that a tweet from Oprah last night ('Gotta say love that SURFACE! Have bought 12 already for Christmas gifts.') apparently originated from Twitter for iPad. Betcha Steve Ballmer has a shiny new Surface for the Oprah staffer or intern who fesses up to Tweeting on her boss's behalf!"
Its oddly Ironic reading Apple propaganda, about Microsoft Propaganda. In fact it makes my head hurt. Thank heavens both these ghastly companies are losing relevance. I notice the Nexus 7 is optimistic about selling 5 Million tablets by new year [For reference Apple sold 14million tablets last quarter]
The sad second part of the the story celebrity endorsement is simply business as usual, I was reading about Adidas and Puma http://www.neatorama.com/2012/11/19/Family-Feud-Adidas-vs-Puma/#more just today, and how part of their success was getting Jesse Owens to wear their shoes. The only thing that has changes is the world is giving more power to celebrity endorsements as people "like" what they are told to like books; movies; products...and you have to go along to fit in. I personally believe the hipster fashion is simply a way of liking thinks and pretending they are irony [although to be fair I'm the only one that thinks so].