Why Microsoft's Surface Pro Could Fail

Nerval's Lobster writes "Microsoft's Surface Pro boasts one feature that could rapidly become an Achilles Heel, especially if Microsoft intends for the device to compete against Apple's iPad and a host of lightweight Google Android touch-screens. In a Nov. 29 Tweet to a customer, the official Surface Twitter feed claimed: 'We expect it [Surface Pro] to have approx. half the battery life of Surface with Windows RT.' That means Surface Pro will have roughly four hours of battery life. That's roughly half the battery life (if not less) of Apple's various iPads, the Samsung Galaxy Tab 10.1, Research In Motion's PlayBook, Hewlett-Packard's now-cancelled TouchPad, and Motorola's all-but-forgotten Xoom. In other words, pretty much every tablet currently on the market. Nor can the Surface Pro compete with other tablets on price. The 64GB version of the device will retail for $899, with the 128GB version coming in a little higher at $999."

Comments

*facepalm*

[Anonymous Coward]

It's a full-blown Windows 8 laptop in a tablet form factor, stop comparing it to the iPad, the Galaxy Tab, the Playbook, the TouchPad, the Xoom, the Transformer Prime, etc....

Re:*facepalm*

[marcosdumay]

Ok, so let's compare it with full-blown laptops, that are both more powerfull and cheaper.

Re:It doesn't compete with tablets

[0123456]

If I wanted to type in application names to run programs, I'd still be using DOS.

If your GUI requires you to type application names to start them, you've just shown that it's a lousy GUI.

Re:WHY COULD IT FAIL?

[rgbatduke]

I was in our local supermall yesterday. They had an interior kiosk set up to sell Surfaces, manned by an easy half dozen earnest young salespeople hired for the season. They didn't have a single customer in view -- not one in all the times I walked by it. Everybody standing around looking bored.

The Apple store about fifty meters away, on the other had was absolutely packed, as it always is, with customers waiting in line. It wasn't even a busy night at the mall -- parking was actually pretty easy for the season.

The really interesting question is -- can Microsoft compete ANYWHERE on a level playing field? If they didn't have the world's computer retailers in a ball-lock with their pricing formula, would they even exist? The answer is not so clear. I've watched student PC and laptop ownership transition from nearly all WinXX PCs to nearly all Apple products in only five years. iPhone, iPad, iPod, thinline apple laptop -- standard operating equipment for current college students. A smattering of Droid tabs and phones in there -- it is the nerd product and also pretty cool. Even linux-based systems -- the choice of the ubergeek -- are starting to compete with Windows systems for a whole generation of kids.

If Valve/Steam works out and games move over the Linux big time, Windows could actually experience the start of its long awaited death spiral.

rgb