Some Apple iMacs "Assembled In America"
whisper_jeff writes "A number of newly-purchased standard units are showing an "Assembled in America" notation. While the markings don't necessarily mean that Apple is in the midst of transferring its entire assembly operation from China to the U.S., it does indicate that at least a few of the new iMacs were substantially assembled domestically."
North America or Central America?
The summary and title are misleading. If you read the article, the pictures clearly shows "Assembled in USA". My first thought when I saw "Assembled in America" was that Foxconn has facilities in Brazil now - so perhaps it was really "Assembled in South America". But, no, it really is in the USA. Very cool, Apple.
I couldn't care less about where it was assembled. The parts are still made in China, which is where the quality is real labor comes from. I'll be impressed if they open up actual factories here in the US, and stop using Ireland to funnel cheaper tax rates.
1. Design product in California ...
2. Outsource assembly to China
3. Import product
4. Assemble the BOX in America, stamp "assembled in the USA" on it
5. Put the chinese product in the US-MADE BOX !
6.
7. PROFIT !
I couldn't care less about where it was assembled. The parts are still made in China
If you cared about both things then you had better not be typing on a computer less than twenty years old.
Otherwise why are you harping on Apple for slowly shifting some assembly AND manufacture (remember they make chips in Texas) to the U.S. and giving every other company a free pass?
It's obvious it's going to take some time to move much of the whole process back to the U.S., if it can be done at all. At least Apple is trying.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
This has been the case for Configure-to-order (CTO) Macs for a long time.
Basically, bulk shipping across the Pacific is cheap; point-to-point shipping across the Pacific is expensive.
Stock-model PCs can be shipped on the proverbial slow boat en masse to a US distribution center, essentially in a convoy, and then unloaded and shipped UPS/Fedex to your door when you order them. You only have to wait for delivery from the dist center, since appropriately configured models are arriving every day.
When you CTO a Mac, a unit has to be specifically configured to your spec before it can be shipped to you. If this were done in China, it would have to be air-freighted directly to your address from China, which is horrendously expensive. (Shipping the unit by boat would take forever.)
I have seen this done even when the "configuration" is to include the full-format wired keyboard instead of the wireless compact keyboard. Apple's fulfillment process basically breaks down to not-custom-at-all (= China) or any-customization-no-mater-how-minor (= US) For US customers, at least. I think they also had a similar operation in Cork Ireland at one time.)
So instead, when you CTO, the manufacturer bulk-ships enclosures, motherboards, LCD panels, and such to a US fulfillment center, then snaps the right pieces together to complete your order. It is quite literally assembly of the system. (About as much work as building your own PC from components from Newegg, I would say.)
I would guess that most PC vendors do much the same thing, but since typical PC towers are much more easily configurable than an Apple iMac, they probably have to do even less work stateside.
I'm going to assume that they mean "assembled in the USA" in the same way that Levis means "made in the USA," which is to say they are fabricated in China, then a tiny sticker or a single screw or some such is applied in the US so that they can legally say the product was made in the US.
RTFA, which quotes the FTC regs on what is allowed to be labeled "USA."
And no, nobody else does that either. Go look; your clothes say "made in Bangladesh" or wherever. The whole "put in one screw" thing is an urban legend from the '60s or something.
I knew this time would come.
Where are we going and why are we in a handbasket?
There are very strict rules (the FTC enforces them) about the terms "Made in the USA" and "Assembled in the USA".
The former means that all or virtually all of a product is made in the US. Obviously, the iMac doesn't quality for this (the FTC proposed defining it as 75% of manufacturing costs were spent in the USA AND the product was "last transformed" in the USA).
"Assembled in the USA" means that it's made up of foreign parts, but the last substantial transformation (or assembly) of the product is done in the US. Interestingly, "screwdriver" assembly of foreign parts does not count. This could easily mean that the iMac was more than importing the parts into the US and put-together there - perhaps the case assembly was produced from US manufacturing processes (including say, the friction-stir-welding), then the rest of the parts (which are China and foreign made out of supply-chain necessity)
Do not confuse the two terms "Made in USA" and "Assembed in USA" as they are significantly different in meanting. The FTC enforces the terminology and has found companies liable for violating "Made in USA" rules. Heck, I think some companies dubiously put "Made in USA from domestic and foreign parts"....
Sometimes companies start a new product in the states at a contract manufacturer so they can stay close, and work out the production lines. After that the information goes overseas. I used to work for a CM where we'd get this type of job all the time.
My god. You really think that? What is wrong with you people?! A company does something that is in the right direction, and it's because they feel guilty?
And if they don't, it's because they are assholes.
Talk about a catch-22.
What about your other electronic equipment? Where are they designed and manufactured and assembled? Why do they get a fucking free pass?
Just FYI, AC's user ID is 666.
Do what thou wilt shall be the whole of the Law
The fact that items made there were imported into the USA bearing the label is true.
FALSE.
http://www.snopes.com/business/genius/usa.asp
You should probably read the Snopes reference link from your wikipedia article, which makes it very clear that USA, Japan never exported anything as "Made in USA." That transistor radio may have been imported through Saipan thus getting the made in USA label, but it didn't get that label from USA, Japan. That was never done.
This month the lead is Comeback: Why the future of industry is in America
We saw this some years ago when NASDAQ started insourcing, after realizing they'd overshot when doing outsourcing. Now it's visible in companies like Emerson and Apple.
--dave
davecb@spamcop.net