Data Brokers, Gun Owners, and Consumer Privacy
New submitter FreaKBeaNie writes "Earlier this month, the FTC issued 9 orders to data brokerage companies to learn more about their privacy practices. Data brokers are skilled at connecting quasi-private data with publicly available data, like voter rolls, housing sales, and now gun ownership records. Unlike merchants or business partners, these data brokers may or may not have had any interaction with the 'subjects' of their data collection."
The addition of gun-owner data might help to make it more of a bipartisan issue. Privacy protections are typically (though not exclusively) supported by liberals and opposed by anti-regulation conservatives, who see them as too much an EU-style approach. But gun owners are very wary of this kind of stuff and a significant GOP constituency.
10 PRINT CHR$(205.5+RND(1)); : GOTO 10
Most articles that claim to be written on the topic of privacy are actually about anonymity - we in large civilizations have gotten used to being mostly anonymous in public. Not because it was ever really true, and certainly not because it was ever a right. Our public anonymity could always be punctured by anyone with enough of an interest - law enforcement, PIs, even plain old stalkers or nosey neighbors. Public anonymity is inversely proportional to how interesting you are.
It follows that there is no legal basis for preventing anyone (person or company) from collecting information from any legal sources, correlating it, building detailed profiles and behavioral models. If your CC agreement denys the CC company the right to keep and sell information about your purchases, good for you: otherwise, everything you do is being captured and sold. It's just too easy now (and that's the big difference from the public anonymity we all grew used to in the past.)
So what legal activity is actually justified in this context? For one, you should strictly defend any contract you have with your service providers - ensure that they are living up to their end of it. Second, we probably need a revamped libel law that will create significant punitive damages if any information broker promulgates false information about you (ie "slander"). It used to be that slander was primarily attached to public figures, but that was really just because they were the only ones anyone paid enough attention to. All that's changed is that there are now many companies publishing (in one form or other) information about virtually everyone. They all need to be held to high standards of integrity - this is not a case where we should let the market set price/quality punishment for bad behavior.